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Advertising KAN SA S Ci ix 1S KAN SA'S
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March 25, 1944

Dr. Forrest C. Allen
University of Kansas —
Physical Education Dept.
Lawrence, Kansas

Dear Dr. Allen:

We have received your request for a copy of our nutrition
film, “Hidden Hunger," for showing “any Tuesday or Thursday during
the next three weeks." A copy of this film will be in Lawrence 2970
March 31 in the possession of Mrs. Seba Eldridge, Chairman of the
Douglas County T.B. Assn., City Health Department, llth & Mass. We
have advised Mrs. Eldridge that you will borrow the film for showing
Tuesday, April 4. Will you please get in touch with her and arrange
for the pick-up?

To avoid any disappointment, want to mention that a 16 MM.
sound projector is needed for running the film. A projector equipped
for silent film cannot be used. The running time is about 45 minutes.

We received so many requests for a suitable introduction of
the film that we had one prepared and printed. We are attaching a
copy hereto. You may want to use it as written, or you may want to
incorporate part of it in your own pre-showing talk.

After the showing, will you please fill in and mail as
indicated at the top of the attached blank a report of the showing
in the attached self-addressed stamped envelope? We are very anxious
for a report of each showing.

Thank you for arranging the showing. As you may know, this
is not an advertisement, but a public service sponsored by Swift &
Company in the interest of better diet and better health for
Americans.

If there is anything further you would like to ask about
the film, just drop us a note,

Yours very truly,

SWIFT & COMPANY

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Nutrition Committee