DIRECTORS

HENRY A. PARR, III, PRESIDENT
PIMLICO

CARLETON F. BURKE, VICE-PRESIDENT
SANTA ANITA PARK

JAMES E. DOOLEY, SECRETARY
NARRAGANSETT PARK

GEORGE M. FRANCIS, TREASURER
BELMONT PARK

 

ALEX. M. ROBB,
EXECUTIVE SECRETARY

THOROUGHBRED RACING ASSOCIATIONS

of the UNITED STATES, Inc.
(RADIO DIVISION )

400 MADISON AVENUE
NEW YORK 17,N. Y.

 

ELDORADO S$-3724

March 3, 1945

DIRECTORS

MATT J. WINN
CHURCHILL DOWNS

BENJ. F. LINDHEIMER
ARLINGTON PARK
WASHINGTON PARK

LOUIE A. BEARD
KEENELAND

EUGENE MORI
GARDEN STATE PARK

JOHN C. CLARK

HIALEAH PARK

Gentlemen:

We are prepared to service one radio station in each trading
area with exclusive rights to a series of colorful and dramatic broad-
casting scripts dealing with the sport of horse racing.

The air time for these broadcasts will be five minutes each and
they will be released so that they can be regularly scheduled each week.

A sample script is enclosed and it will be seen that the current
series will cover a re-creation of the outstanding races of American Turf
history. The script tells its own story and we have no sales talk to adde
If it appeals to you as being worthwhile, we will be glad to hear from
you.

The scripts will be prepared By Edgar G. Horn, Editor of the Turf
and Sport Digest of Baltimore, will »e authentic in every detail and will
contain no extraneous matter of any sort.

Our purpose in servicing these scripts is to develop a better
knowledge of the Thoroughbred horse as such and to satisfy a demand upon
the part of the racing fans for a better understanding of the sporte

This being a new project, and having to fcel our way as we pro=-
ceed, we are offering this service nationwide and will grant territorial
rights on the basis of the order in which acceptances are received. In
other words, it will have to be a matter of first come, first served.

It is urgently requested, however, that you do not make appli-
cation for this series unless you are prepared to carry out the terms of

the enclosed agreement.

Thanking you for your interest and assuring you of our bast
efforts, we remain,

Cordially yours,

Abeu In. Ket,

Executive Secretary