THE EQUITABLE LIFE ASSURANCE SOCIETY
OF THE UNITED STATES

HOME OFFICE NEW YORK,N.Y.

THOMAS |. PARKINSON, PRESIDENT

WARREN V. WOODY, AGENCY MANAGER

120 S.

CHICAGO, ILLINOIS

ROOM 2136 CHICAGO, ILL.,
LA SALLE STREET

November 8, 1937

Dear Doc,

In answer to your letter of November 5, the following are the basketball
writers here in Chicago: Wilfred Smith of the TRIBUNE, Edgar Munzel of
the HAROLD AND EXAMINER, and Leo Fisher of the CHICAGO EVENING AMERICAN.
Ed Cochrane is the Sports Editor of the CHICAGO EVENING AMERICAN, Warren
Brown for the HAROLD AND EXAMINER, and Arch Ward for the TRIBUNE. Wilfred
Smith of the TRIBUNE is the best basketball writer in Chicago. Munzel
writes the games and also this column that is enclosed. This happens to:
be in this morning's paper, and I am just sending it along. Cochrane is
getting away big up here. He picked up the CHICAGO AMERICAN after it had
been run by Eddie Geigher. Confidentially, I have heard it said that Mr.
Geigher was only one step from being a "second-story man" if you know what
I meane Cochrane has cleaned this situation up and Hearst is giving him a
big boost. They run whole page advertisements with his picture and the
write-up of his wonderful accomplishments. Incidentally, he has made a
great many friends in Chicago, especially among the officials when he
fixed it so that they could work both pro games and college games.

I will appreciate and treasure very much an autographed copy of your book
BETTER BASKETBALL, and if there is any boosting that I can do for the

book, I should appreciate your advising me. I don't know all the details

in putting over a book--but if there is anything I can do, let me oF
Congratulations on the football team's showing against Nebraska! I was

at the Pitt-Notre Dame game and was very much surprised to hear it an-

nounced over the radio--as a matter of fact, when they announced the score

6 to 6, I stood up and yelled. And the Irish don't know yet what I was

yelling about! Incidentally, Pitt has the finest football team in the
country--big, very fast, and very smart!

Here's hoping that your book hits with a bang! Kindest regards and best

wishes, I am

SAncerely yours,

 

Dre F. C. Allen Agency Manager
Director of Physical Education

University of Kansas

Lawrence, Kansas