Wr. R. E. Weinzettel _ Fred Medart Manufacturing Co. 4545 DeKalb St. St. Louis, Mo. Dear Roy: I've gone over every word of the Salesman's Goal-Hi Bonus offer that you sent me and it certainly looks to me like salesmen everywhere should grasp this opportunity to compete in this friendly - and pro- fitable - "ability contest". With spring, the great outdoor play season, at hand you have timed your sales drive perfectly. I am very confident that the splendid sales record established last year will be eclipsed when this springs record is totaled. I'm no advertising expert but your consistant mag- azine and other forms of advertising during the past sixteen months or so must have carried the Goal-Hi story to countless thousands of pros- pective buyers. Keep me advised of the progress of your sales campaign. I'm keenly interested and wish there was some way I could talk about Goal-Hi and its many exceptional features with every salesman who is out on the firing line. Sometimes I wish I was a salesman instead of a Basketball Coach. This is one of those occasions. P.S. I showed your Bonus Announcement to Mrs. Allen and she has been after me ever since to get out and try to earn one of those 5-pair-of- Nylon—Hose-—Awards.