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FRED MEDART MANUFACTURING Co. a

POTOMAC AND DE KALB STREETS 4

SAINT Louts, Mo.

R. E. WEINZETTEL
SALES PROMOTION MANAGER

February 19, 1941

Dr. Forrest C. Allen
University of Kansas
Lawrence, Kansas

Dear “*Phog":

I have your letter with reference to the question of whether we could
get "Esquire" interested in a feature story on Goal-Hi and have given
your thoughts considerable attention.

There is a very promising angle to this hookup with Gene Tunney that
is receiving our consideration at this time, together with your
thought, and I will not be able to give you anything definite for
about ten days as I am leaving tomorrow for about a week or more on a
trip East, and I want to discuss the thought that I have with Mr.
Medart and following that discussion, I will write you in full.

At the moment, my only negative reaction to your excellent suggestion
is that“Esquire”, unlike “Life} goes to press several months in ad-
vance and if we succeeded in gaining their interest, it would be the
beginning of summer before we might expect thearticle to appear. What
I would like to do is get "Life" to run something within the next
thirty to forty-five days at the outside. That is merely a thought

on my part at this moment, but getting back to my letter to you of
several days ago, I hope that you have followed my suggestion and have
written Gene Tunney in Pensacola, asking him what has been accomplished
in the way of playing Goal-Hi. I think this is extremely important,
“Phog" and it should be done by all means. The thought behind writing
him is that we would like to encourage an exchange of correspondence
between Tunney and yourself so that if the thought I have in mind is
sifted dom and approved, we could possibly arrange to meet with Tunney
in Pensacola and believe me, the tie-up of Gene Tunney and "Phog” Allen,
the Naval Air Station, and Goal-Hi would be a 100% attraction to any
newspaper or magazine publisher in the country. I think you get my
idea from these few remarks. At any event, I am anxious to have an ex-
change of correspondence between you and Tunney at this time so that
when, and if, we go through with this thought, we will have prepared
the way in advance and would not be further delayed in putting the sug—
gestion to him that we meet in Pensacola for the purpose of giving him
the benefit of your knowledge of Goal-Hi as a play-game. Understand,
“Phog,” I don't want you to mention anything about a meeting in your
letters and not until I write you further. The thought now is merely
to shorten the miles between you and Tunney against the possibility of

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