CHAIRMAN OF THE BOARD

JAMES H.McGRAW,JR. Mc GRAwW- HILL B oO OK GOMPANY ‘- ING 3 ASSISTANT VICE PRESIDENTS

CURTIS G.BENJAMIN

MARRESIDENTS McGRAW-HILL BUILDING oe loa id
. FRANK L. EGNE
JAMES S. THOMPSON 330 WEST 42ND STREET MAIL ORDER DEPARTMENT
VICE PRESIDENT
NEW YORK,N-Y. PH A.HYLAND
CURTIS W.McGRAW sO FS oenon DEPARTMENT
VICE PRESIDENT AND TREASURER die pebes Loneet seas
WILLIAM E. HAWKE “Mc GRAW HILL” NEW YORK ALDWYCH HOUSE,W.C.2. TRADE DEPARTMENT

K
SECRETARY & ASST. TREASURER

February 17
i 8 o 6

Dr. Forrest C. Allen
University of Kansas
Lawrence, Kansas

Dear Dr. Allen:

I have now had a chance to discuss with our
editors the question of a book on the Care of Athletic
Injuries. They have also gone over the comments in your
letter of February 7 about such a book and are prepared
to encourage such a venture.

May I also say for your information that Lowe
and Campbell feel there is a good market for such a
book as well but they urge that it be a reasonably
priced book. I should think one for around $2.50
would suit them and those interested as well. I agree
that it should certainly not be more than $3.00.

First of all, it was the feeling of all of us
that the book should be as broad as possible and the
title not contain the word "Football", which limits
to a certain degree the market. Our suggestion as
to a title, as stated to you before, would be "Care
and Treatment of Athletic Injuries" or possibly
"Treatment and Prevention of Athletic Injuries",

We do not want you to think we are hurrying
you in this matter for I note that while you feel there
is a real need for the book, you do not care to work on
it at the present time. I cannot say that I blame you
although I should not think this undertaking would be
nearly as large as the basketball book, particularly
because part of the work is already done. By that
latter statement I refer to the hundred pages which
are included in BETTER BASKETBALL. What would you
think if we should aim at publishing the book say in
July or at the latest, August of 1939, which would mean
that the complete manuscript should be in our hands by
February of 1939 at the latest?