SARS Raat McGrRAw-HiLtt Book COMPANY: INC. so Se

CURTIS G.BENJAMIN

MARTIN M. FOSS
PRESIDENT Mc GRAW-HILL BUILDING COLLEGE DEPARTMENT
JAMES S. THOMPSON aS OE Se ea Ne eae FRAIL ORDER DEPARTMENT
CURTIS W.McGRAW NEW YORK,N.Y. - JOSEPH A.HYLAND
VICE PRESIDENT AND TREASURER PRODUCTION DEPARTM ENT
: CABLE ADDRESS LONDON HUGH J. KELLY
WILLIAM E. HAW “Mc GRAW HILL” NEW YORK ALDWYCH HOUSE,W.C.2. Se Uk OE eA OMENT

KE Ss
- SECRETARY &ASST. TREASURER

February 19
iL 2 o 8

Dr. Forrest C. Allen

Division of Physical Education
University of Kansas

Lawrence, Kansas

Dear Doctor Allen:

I acknowledge your letter of February 16
enclosing the review of the Kansas Athlete written by
Mr. Thomas to whom we sent a complimentary copy of BETTER
BASKETBALL. I have just had a letter from Mr. Reed thanking
me for the complimentary copy sent him and he says he will
review BETTER BASKETBALL next Fall as all his space is
scheduled up to that time.

I have read with care and interest your letter
of February 14 concerning the diagram on the front cover of
BETTER BASKETBALL. First of all, let me say again it is our
feeling that the diagram on BETTER BASKETBALL and most our
other books is merely a symbol or decoration and it is not
really necessary that it be perfectly accurate. All our dia-
grams are made from brass dies which are cut by hand and
which are very expensive. I think the one used on BETTER
BASKETBALL cost $40.00. We use brass dies because they are
much more satisfactory in manufacture and the stamping comes
out much more clearly on the rough cloth. We could, of
course, use the cheap $5.00 line-cut but from our standpoint
it would not be satisfactory. To do what you want done with
brass eaebexm, we would have to have a speciel drawing made
to follow and the whole cost would be in excess of $100.00.
Then too, on brass dies there cannot be too much detail or
it will not properly show up. Hence, I think the only reason-
able thing to do is on Plan A to drop down on the diagram
about a half-inch and end the matter.

Sincerely yours,

CWM: HML