October 16, 1937. My, Curtis W, licGraw, licGraweHill Book Co., 550 West 42nd Steg New York City, N.¥. Dear Mr, MeGraw: In answering your good letter of — October 13 I should have made it more plain to you 2 that my only desire in listing "My Basketball Bible and "Higher Education in America” was to list the periodicals and publications that I had written. lis Many of the coaches for yearé have | been acquainted with "ity Basketball Bible", and some have thought quite well of it. This was an addition- al point that I had in mind = many of the coaches | knowing of "My Basketball Bible" would feel confident perhaps to purchase "Better Basketball" on the strength of my previous publication. Even with the book out of int, I thought it well to mention in connection with etter Basketball" that the author of “Better Basket- ball" is also the author of "My Basketball Bible”. | I certainly agree with you that "ily Basketball Bible” will soon be out of nt. Of course, Smith-Grieves may have a few copies on hand and they may dump them on the market at an excessive- ly low price. Of course, we cannot keep thom frou — doing thet, but my experience has been that when a book falls off from its established price it never | comusnds the attention for sale to the better coaches. I think, however, I ean got Mr, Smith and Mr, Klein- _hoffer, of the Smith-Grieves Company, not to do the thing I mentioned. They are very high grade people. Now here is one thing that I notice, ly, lieGraw, Tho Scholastic Coach, Alex Taylor ani . Company, of New York, and different people are writing © in concerning "Better Basketball". Somehow the publicity from your firm doesn't seem to have gotten across to the le, I am not even blemi our college or ma aor apartment for not sequaint ing : all of these people with these details, because you