Dr. James Naismith THE GOLDEN JUBILEE of BASKETBALL PRESS BOOK HONOR WHERE HONOR IS DUE A half century ago two peach baskets altered the courses of sports history -- two peach baskets in the provident hands of an able, courageous and far-seeing man named James Naismith. Today, the product of his athletic genius occupies in whole- some endeavor millions upon millions of healthy young Americans engaged in the game of Basketball. What the late Dr. Naismith originated in Springfield, Mass., in the Winter of 1891 has come to be the nation's leading syort in point of com- petitors and spectators with a brilliant history of constructive physical development wherever it has been played. Launched among Y.M.C.A.'s, colleges and schools, basketball rapidly spread to the re- creation departments of churches, clubs, social agencies, industrial concerns and even won over the wholehearted interest of the women, who now play an important role in the affairs of the game. No better time could exist then right now to pay homage to one man who brought so much joy into the hearts of Americans without worldly benefit to himself, while elsewhere about us other men are exploiting humanity for their own selfish gain. Dr. James Naismith has taken his place among the Immortals of Sports and the idea of perpetuating his memory and his vital contribution to the American scene in the Naismith Memorial at Spring- field should receive the wholehearted support of every red-blooded player and fan in the country. A water eX rR THE GOLDEN JUBILEE OF BASKETBALL This year marks the fiftieth anniversary of basketball. In the short period of half a century, this truly American game has not only flourished here in its own country, but has found favor in virtually all the far flung places of the world. Quietly and steadily it has enlisted a vast army of millions of players and innumerable enthusiasts, until today it is the most popular sport in the entire category of competitive athletics. Basketball, even in its crude beginnings, was a friendly game, easy to play, yet difficult to master. It appealed to large and small, fast and slow, adept and clumsy, regardless of age or sex. Small wonder it caught the fancy of youth the world over, and spread the wholesome doctrine of fair play and good sportsmanship among its heterogeneous adherents. Because of the popularity of the game, its far reaching influence on youth, and its importance in the American scheme of things, the fiftieth anniversary of the invention of basketball by Dr. James Naismith at Springfield College in 1891 will be observed ina year of international celebration beginning in December, 1941. The focal point of the celebration will be the city of Springfield, Massachusetts, and it is from there thet the Naismith Memorial Committee has arranged to direct the activities of the Golden Jubilee of Basket- ball on the widest possible scale. The United States, Canada, Mexico, and South American countries will take part in the memorial celebration. It is hoped condi- tions will make it possible for many other countries to participate in the Golden Jubilee of Basketball. Obviously, it is only fitting to do honor to the memory of a man who made such a generous contribution to American sports. And it is proper and just that this monument to Dr. James Naismith rise on the site where his far-reaching work was begun -- in the City of Springfield, Massachusetts, the Birthplace of Basketball, GOAL OF THE JUBILEE In undertaking to raise a fund of $300,000 to construct the Temple of Basketball in memory of Dr. James Naismith, we know we have the good wishes of sports lovers everywhere. We have already been assured of the help and cooperation of important sports figures, sports editors, and college authori- ties, but we aim to make the Temple of Basketball a national institution, and as such it should be a monument erected by the efforts of all who ever played or watched the game. Just as the game is a nationally popular one, so we want the Temple of Basketball to be the result of popular national effort. We are not depending on one group in the sport, but on all groups. At a time when the world is preoccupied with bitterness, re- criminations and destruction, it is inspiring to feel that here at home we have not forgotten to pay permanent homage to a man whose ingenuity has brought joy to millionse 2 Roger Le Putnam Mayor of Springfield Chairman, Executive Committee Direction of Golden Jubilee The Golden Jubilee of Basketball will be directed by the Naismith Memorial Executive Committee, whose chair- man, Roger L. Putnam, is Mayor of Springfield, Massachu- setts, and one of New England’s outstanding citizens. The Naismith Memorial Executive Committee will be assisted by two other committees in the work of the Golden Jubilee Campaign—the National Advisory Committee and the Committee of Coaches. Naismith Memorial Executive Committee National Coaches’ Committee ee, | ee ayor, City of Springfield, ice President, Broo k Chatman ce LOUIS A. ALEXANDER HOWARD HOBSON HENRY A. FIELD PERCY O. DORR FORREST C. ALLEN NAT Chairman of the Board, President, Percy O. Dorr & Co., — citar National Bank Inc. L ee Gey Collsse ot = réasurer WILLIAM H. FLOOD EWIS P. ANDREAS H. P. IB. Vice President, Converse Carlisle Syracuse Univ. Oklahoma -A. & M. College JULIUS H. APPLETON 5 Attorney Coal Company MONTY BANKS FRANK W. KEANEY JOSEPH H. MARKSON * Seward Park H. S. (N. Y.) Rhode Island State College DR. ERNEST M. BEST President, Northeast Tea Co as 3 President, Springfield College ee J. M.“SAM” BARRY E. A. KELLEHER Gl ae owe : _— L. POTTER Univ. of So. California Fordham University ecretary, d Vi Publisher, Springfield Republican Baer” Gece of one fet fon LD) a 3 “— pe eo (se sei JAMES Y. SCOTT oe : President, Van Norman Machine Tool Co. CLAIR F. BEE E. F. KIMBRELL DR. A. LESTER CRAPSER Long Island Univ. Westminster College s Executive Secretary R. D. BROWN WARD C. LAMBERT National greece American Sports Press Relations Bos. (Ill.) Township H. S. Purdue University adison Avenue, New York, N. Y. H. BROWNE W. F, LANGE Univ of Nebraska Univ. of North Carolina EDDIE CAMERON VAL LENTZ * Duke Univ. U. S. Military -Academy HOWARD CANN JACK LIPE New York Univ. Thornton (Ill.) Township H. S. National Advisory Committee DR. H. C. CARLSON JOHN MAUER as _ ; NE eee ¥ Univ. of Pittsburgh? Univ. of Tennessee artlesville, a. ew , IN. Y. ARCHIE CHADD BRANCH McCRACKEN pits aC oo a a SS pies mg Anderson (Ind.) H. S. Indiana University PHILIP. O. BADGER E. 8S, LISTON O. G. COWLES H. T. McCULLOUGH New York, N. Y. Baldwin, Kansas Dartmouth College Crawfordsville (Ind.) H. S. MAJOR THEODORE P. BANK ARTHUR MORSE FORREST B. COX LOUIS E. MEANS Washington, D. C. Chicago, Ill. Univ. of Colorado Beliot College DR. JOHN BROWN, JR. ARTHUR NOREN Hi. G. CRISP PAUL MOONEY fn JOHN J, O'BRIEN ne a New Yak NOY New York, N. Y. CHARLES R. DAVIES ROY M. MUNDORFF TED COLLINS JEROME K. OHRBACH ae ey Georgia Tech New York, N. Y. New York, N. Y. _ LL. H. DAVIES — NELSON H. NORGREN MIKE S. CONNER H. V. PORTER Univ. of Western Ontario University of Chicago Jackson, Miss. Chicago, Ill. EVERETT S. DEAN H. G. OLSEN ERNEST L. tig ida de _ et: Norn a Stanford Univ. Ohio State Univ. ailuku, Maui, T. H. ortlan regon > ; ; MARSHALL DIEBOLD C. M. PRICE Se ee BA 2. ROSERS Carleton College Univ. of California j CLARENCE S. EDMUNDSON ELMER RIPLEY ON Yee TMS vk “ N Univ. of Washington Georgetown University DR. GEORGE J. FISHER G. OTT ROMNEY GEORGE R. EDWARDS A. J. ROBERTSON New York, N. Y. Washington, D. C. Univ. of Missouri Bradley Polytechnic Inst. RICH FOX - FLOYD ROWE HAROLD FOSTER GLEN ‘ROSE Moscow, Idaho Cleveland, Ohio Univ. of Wisconsin Univ. of Arkansas WILLIAM MAY GARLAND JUDGE JOHN A. SBARBARO JOHN B. FRIEL A. F. RUPP Los Angeles, Calif. Chicago, Ill. Washington State College Univ. of Kentucky A. N. GOLDBERG E. E. SEILER A. T. GILL NORMAN W. SHEPARD New Orleans, La. Miami, Fla. Oregon State College Davidson College WILLARD N. GREIM REV. BERNARD J. SHEIL, D. D. JACK GRAY JOHN TRACY Denver, Colorado Chicago, Ill. Univ. of Texas St. Ignatius H. S. (Chicago, III.) MAJOR JOHN L. GRIFFITH ARCHIE J. STEARNS J. A. GRIMSLEY W. J. TRAUTWEIN Chicago, IIl. denen side = Mason City (Ia.) H. S. Ohio University J MORRIS H. GROSS CLIFFORD WELLS Staten Island, N. Y. amore: Se San Diego State College Logansport (Ind.) H. S . HENSHEL LT. COMDR. GENE TUNNEY ‘ foie i wo a - Norfolk, Va. BLAIR GULLION GORDON C. WHITE WILLIAM F. HUMPHREY MRS. IRVIN VAN BLARCOM Cornell Univ. Roanoke College San Francisco, Cal. Wichita, Kans. RAYMOND W. HANSON E. O. WILLIAMS AMES TOBIN J. P. PAGE W. Ill. State Teachers College Drake University rooklyn, N. Y. Edmonton, Alberta, Canada EDWARD J. HICKOX ROLLIE F. WILLIAMS J. W. ST. CLAIR Springfield College State Univ. of Iowa Dallas, Texas PAUL D. HINKLE J. N. WILSON Butler Univ. U. S. Naval Academy * ORIGIN OF THE GAME OF BASKETBALL Basketball came into existence fifty years ago. Dr. Luther Gulick, the head of the Department of Physical Education of Springfield College, asked Dr. James Naismith, a young instructor, to design a game that could be played indoors as well as out, that was devoid of the physical contact of sports like soccer and lacrosse, yet possessed all the elements of skill, amusement and science. Dr. Naismith complied with the request by prescribing certain principles on which his new game was to be based. He decided not only to prohibit personal contact, but also decided there would be no kicking of the ball or striking of it with the fist. The goal was to be horizontal and above the reach of the players. All these fundamental principles were primarily to avoid injury on hard wood floor, in the limited confines of a small indoor gymnasium. The first game was a most successful experiment. The players immediately appreciated the unlimited possibilities the new sport offered. Skill, speed, cleverness, strategy and sportsmanship were intrinsic parts of the pastime. Its popularity was assured from the very beginning, but not even imaginative Dr. Naismith ever dreamed it would flourish as it did, and as it does today. Today, basketball is played by thousands of high schools and colleges, not to mention amateurs and professional teams. In more than 1700 colleges it is a major athletic activity, and the same importance is given to it in more than 18,000 high schools and preparatory schools. To countless church teams, clubs, and social organizations it offers a constant form of sport and pleasure. Basketball, perhaps more than any other sport, appeals to youth of all ages and all classes. Easily played yet difficult to master it provides contestants with a constant challenge and gives spectators much amusement. No pastime has spread to all parts of the world as swiftly as basketball, and today there is scarcely a city or town anywhere that has not a court and a team. From the United States to distant China, and from Canada to South America, Dr. Naismith's game has its multitudes of adherents and followers. Statements vary as to the attendance at basketball games in a single year, but it is generally agreed that more than 90,000,000 people watched the games in the last twelve months. But today instead of peach baskets, steel rims and glass or wood backboards are used, and instead of a small red brick structure, huge palestras and modern field houses are the setting for the Lames Take basketball out of the sport picture today and you would have an empty spot that nothing could fill. It is part and parcel of American life. It exudes the wholesome, healthy, free and fair competitive spirit which is one of the features of the American way of life. oS “I ev date Ky K ENE TES q ea - pecan aie: ee oot Te i. be sat WAS SCG ager wa Rae oy Basketball’s Hall of Fame The Temple of Basketball will bear the same relationship to the court game as baseball’s Hall of Fame at Cooperstown, New York, bears to the diamond pastime. And it will have the same com- memorative significance in regard to the founder of the game as the Walter Camp Memorial at New Haven has for the father of American football. The Temple of Basketball will not only be a permanent monument to Dr. Naismith, but in its Hall of Fame will be perpetuated the names and accomplishments of the game’s foremost players, past, present, and future. Deposited and safe- guarded in the Temple of Basketball will be docu- ments, curios, souvenirs, and records of the sport. And enshrined each year in a suitable manner will be the names of the recognized annual All- America basketball teams. The Committee feels that it is fitting that a sport which has captured the imagination of millions of people, young and old, of both sexes, should pay united tribute to the man who was its founder. The Temple of Basketball will be more than merely a memorial to Dr. Naismith. It will be a permanent monument to the youth of the world, to American idealism, to the joy of sportsmanship, fair play, and a wholesome game. Nothing will do as much for basketball, down through the years, as the HALL OF FAME. Not only will it tie up the loose ends of the sport, but it will lend form and substance to the All-America teams, which at present are merely mythical. Once the names and records of All-America players are listed in the Hall of Fame, they become permanent and significant. A National Jury of qualified leaders in the sport will be appointed to pass judgment on all. candi- dates for the Hall of Fame, and only those worthy of the honor will be nominated for the distinction. Players, past and present, will be given careful consideration. The Hall of Fame committee will set up a list of qualifications which a player must have before he merits primary consideration. No area in the coun- try will be overlooked in determining the names of the men who will be honored annually. The enviable distinction of winning permanent recognition in basketball by being nominated to the Hall of Fame will prove a strong incentive to players throughout the country, and will be a boon to the sport. Mythical teams will take a more concrete form when enshrined in the Temple of Basketball, and what is now a passing interest, namely, the All-America team, will become an important reality each year. The Hall of Fame,a long-hoped-for dream of basketball authorities, will finally be realized. And in it the game will have a permanent home where the immortals of the game will be forever honored. PUBLICITY TIE-INS A nation-wide publicity campaign has been set up to project the Golden Jubilee of Basketball through newspapers, magazines, radio, newsreels, motion picture short subjects, tie- ups with national advertisers, and a word of mouth presentation of what this year represents in the annals of basketball. Articles will appear in the leading magazines such as COLLIER'S, SATURDAY EVENING POST, LIFE, LIBERTY, and LOOK. Motion pictute short subjects are in production showing the evolution of basketball during the last half century. Newsreel companies have made arrange- ments to cover the key Golden Ball Games during the coming season. Arrangements have been con- cluded with numerous coast to coast radio shows on which will be featured stars of the game or stories about its growth. Sports editors every- where have pledged their support to the drive and will feature its progress during the entire basket- ball season. NEW YORK HERALD TRIBUNE, WEDNESDAY, OCTOBER 15, 1941 Planning Golden Jubilee Memorial to Basketball Founder At a luncheon at the Waldorf-Astoria yesterday arrangements got under way for the court game’s fiftieth anniversary. Here a portrait of the game’s jounder, Dr. James Naismith, is examined by members of the original basketball team and the Mayor of Springfield, Mass., chairman of the Naismith Memorial Committee. Left to right: Lyman W. Archibald, Mayor Roger Putnam of Springfield, Thomas Duncan Patton, William R. Chase and Ray P. Kaighn Herald Tribune—Acme Golden Jubilee of Basketball Launched as N aismith Tribute 3 Pioneer Players Attend LunchPlanningMemorial and Sport’s Hall of Fame By Everett B. Morris With three of the five living mem- bers of the game’s first organized team participating in the cere- monies, the golden jubilee of bas- ketball was given a send-off yester- day at a Waldorf-Astoria luncheon sponsored by the Naismith Memo- rial Committee. Springfield College dignitaries and alumni, A. A. U. officials, met- ropolitan coaches and basketball writers paid tribute to the sport’s first heroes and heard formal an- nouncements of plans to erect on the Springfield campus a temple of basketball as a monument to Dr. James Naismith, who originated the game there in 1891. The speakers were Roger L. Put- nam, Mayor of Springfield and chairman of the memorial commit- tee; Dr. Ernest M. Best, president of Springfield College, and Irving T. Marsh,. head of the Metropolitan Basketball Writers Association. Pioneers on Dais With them on the dais were T. Duncan Patton, of Toronto; Wil- liam R. Chase, of New Bedford, Mass., and Lyman W. Archibald, of Warren, Pa., members of Dr. Nai- smith’s original team; Ray Kaighn, a New ~orker who had the distinc- tion of being the game’s first cas-' ualty—he. cracked up a knee in the first scrimmage—and Dr. Lawrence Locke Doggett, president at Spring- field from 1896 to 1936 and a leader in the early propagation of basket- ball. Nation-wide observance of the game’s fiftieth birthday by the play- ing of “Golden Ball” contests by college, high school, club and insti- tutional teams will be tied in with the efforts to raise funds for the construction of a basketball Hall of Fame. The first of these special events will take the form, of a tournament in Madison Square Garden Nov. 19 and 24, involving four outstanding A. A. U. teams—the national cham- pion Twentieth Century Fox quin- tet, of Hollywood; the 1940 title- holders, Phillips Oilers, of Bartles- ville, Okla.; Ohrbach A. A., rulers of the metropolitan district, and the Roanoke (Va.) Legionnaires, cham- pions of the Southern area. All-Star Game Set for Chicago Out in the Mid-West the drive for funds for the memorial will receive its impetus from the second annual “Chicago American” all-star game in the Chicago Stadium, Nov. 29 Even at this early date, it was an- nounced, 150 colleges and 115 high schools have scheduled “Golden Ball” games. Hundreds of others have signified their intention of so doing. An architect’s drawing of the pro- posed structure and a portrait of Dr. Naismith occupied adjoining the committee’s hope to erect a building which not only will contain a model playing court and spectator facilities, but a Hall of Fame and museum in which may be enshrined records, souvenirs, documents and curios of the sport. “Dr. Naismith gave us a complete- ly democratic game,” Mayor Putnam said in his talk, “one which knows neither sectarian nor national boundaries. It is played everywhere by men and women of all races and creeds. We want this building to be a universal memorial to a man who was loved universally for his contri- bution to competitive athletics and their democratic traditions and ideals.” Dr. Best sketched the origin of the game, Springfield’s role in its devel- opment and turned over to Mayor Putnam a deed for the ground on which the memorial is to be erected. Then he introduced the game’s first players and Dr. Doggett. Basketball in this area was rep- resented by Clair F. Bee, coach of Long Island University; Nat Hol- man, ©. C. N. Y. coach; Jacques 'Coffey, graduate manager at Ford- ham; Captain Edward Méessinger, basketball officer at. West Point; Harry Henschel, head of the met- ropolitan A. A. U. basketball com- mittee, and Jerry Ohrbach, presi- dent of the Ohrbach A. A. ae easels in the luncheon salon. It is} This is a reproduction of the article in the New York Herald-Tribune of October 15, 1941 concerning the in- augural luncheon at the Waldorf-Astoria Hotel. The luncheon was the opening gun for the Golden Jubilee of Basketball campaign. GOLDEN BALL GAMES ARE IMPORTANT Nothing is so important to the ultimate success of the Golden Jubilee campaign as the Golden Ball Games. Your Golden Ball Game is part of a network of con- tests of a similar nature that reaches from New England to the Pacific Coast. It is important that you mke your Golden Ball Game one of the highlights of your season, in fact, the highlight. It is in every sense more than merely a basketball game, for on the day it is played, the members of both teams as well as the spectators will be paying tribute to the worthy gentleman who founded the sport, and will be contributing to the fund which will raise a permanent Memorial in his honor. It will be helpful if you will study the suggestions in this booklet entitled "Ideas for Conducting Your Golden Ball Game." For any help in furthering the interests of your Golden Ball Game, feel free to get in touch with the Naismith Memorial Committee, Springfield, Mass. It is the aim of the Golden Ball Committee to have every basketball team in the country play a Golden Ball Game, rather than merely the outstanding teams in the various sections. If your basketball team has not been getting the proper recognition from the local press, the national pub- licity which you will receive through playing a Golden Ball Game will add greatly to your prestige and give a new impetus to your drawing power. DIRECTION OF YOUR GOLDEN BALL GAME In case the coach or manager of your basketball team is too busy to handle the details of the Golden Ball Game, we suggest that the director of athletics appoint someone exclusively for this job. It will be this person's duty to handle all details of the game, order pins and programs, sell local adver- tising for the program, and contact the sports writers and radio stations to obtain local publicity. 1. Se 4 Te 8. 10. ll. Note: IDEAS FOR CONDUCTING YOUR GOLDEN BALL GAME File an application with the Naismith Memorial Committee, Springfield, Mass., for conducting an Official Golden Ball Gene. Notify your local sports editors, who will be prepared to give you local publicity. Use as many flags as possitle to decorate the gymnasium on the night of the game, and just as the game is about to start have the entire audience sing The Star Spangled Banner. Arrange to start the game by having the most prominent person in the commnity -- Mayor, College President, Superintendent of Schools -- or a Former Basketball Great -- toss up a used ball painted with gold paint. Arrange to have some form of pageentry at halftime, before the game, or after the game. This might take the form of a parade of Old Time Basketball Greats; a foul shooting contest between old timers; reproduction of the first basket- ball game played in 1891; a pageant on the evolution of important changes in basketballs or sane local angle that will appeal to the particular audience in your community. Order from the Naismith Committee copies of the Naismith Memorial Souvenir Program, which may be sold at a profit, and which contains space for you to put in your game line-up, squad lists, officials, and local advertising. Official posters will be given you for advertising your Golden Ball Game. At the close of the game announce to sports reporters for publicity purposes the amount raised by the game that will be sent to the Naismith Memorial Committee. Send in your check or money order for the receipts to "Treasurer, Naismith Memoriel Committee, Springfield, Mass." Under separate cover send: 1. Neatly out newspaper clippings of the game, giving full description and box score. 2. An 8" x 11" (or smaller) picture of your team with full names of players listed on the back of the picture. (These will be type- written and placed under each picture when put in the Basketball Hall of Fame.) Upon receipt of Nos. 8 and 9 listed above, your Scroll will be forwarded to you. Do not overlook the possibilities of the support of your Junior Chamber of Commerce, Rotary, Kiwanis, Lions, and other service clubs, as well as the merchants of your camunities. Give particular attention to the lucky number award end the Naismith Memorial Souvenir Program as described on the following pages. SIGNIFICANCE OF GOLDEN BALL GAME TO PLAYERS Every player on a team taking part in a Golden Ball Game will have his name registered in the archives of the Temple of Basketball at Springfield, Mass. Present and future generations will have access to the Hall of Fame and will be able to find there the name and record of every man taking part in the Golden Ball Game competitions. This in itself is a very definite and tangible reward to the boys who are making the Golden Jubilee Campaign a success by playing in the Golden Ball Games. LUCKY NUMBER GOLDEN BALL AWARD Arrange with your local printer who is printing the center spread inserts for the Naismith Memorial Souvenir Program to number each center spread. Advertise by placards and in the local press that the holder of the lucky number will be awarded the golden ball which is used to start the game. This will make an attractive souvenir for people interested in the game and will add to the value of the Naismith Memorial Souvenir program. The lucky number should be drawn by some prominent person in the community between the halves of the game and the announcement made then and there. The local press would in all probability use pictures of the winner holding the golden ball. Additional value can be given to‘the gold ball used in the Golden Ball Game by having it autographed by both teams, and by the coach and famous local players. The Golden Ball need not be used throughout the game, but merely at the toss-up. This, however, is just a suggestion. SUGGESTIONS FOR CONDUCTING A REPRODUCTION of "THE FIRST BASKETBALL. GAME" In order to make the Golden Ball Game an evening that will long be remembered it would be well to stage a replica of the first basketball game at halftime. Here are the directions for staging such a game, l. 26 Se 4. 5. 6. 7 Teams: -=- Nine players to a side. Uniforms: -- Long gymmasium trousers, with or without stripes. Long-sleeved jerseys (turtle-necked) -- different color for each team. Handle-bar moustaches for about one-half of the players. (These may be painted on with make-up.) Peach Baskets set in your regular baskets -- Ladder to get ball out of basket. If possible, use a soccer ball for this game. Details of Play: -- . (a) Three forwards, three centers, three backs (b) To start game line up centers near middle of court. Referee stands near sideline and tosses up the ball to the centers (Long toss). (c) Original game differed fran present game as follows: 1. Playors “bunched" wherevor ball was. 2. Two-handed dribble was allowed. 3. Unlimited "air dribbles" were allowed and made. 4. After the 2nd personal foul the player was disqualified until the next basket was made. 5. If one team made 3 consecutive fouls, it counted as a goal for the opponents. 6. Out-of-bounds ball belonged to person first touching it. This can be the entertaining feature of the game. In case of dispute the referee throws it from the spot into the court. 7. The game is won by "goals,' are tried. ' not points. No foul shots The entertainment value of this game can be enhanced by having no more than one or two good basketball players on a team, In the first game "all the players were green" although one or two had natural ability that made them catch on quicker than the others. Two halves of 5 minutes each with 2 minutes between is suggested. Further details can be worked out by reading BASKETBALL -- ITS ORIGIN AND DEVELOPMENT, by Dr. James Naismith, published by Association Press, 347 Madison Avenue, New York City. Right: Basketball's First Team (1891), con- sisting of nine players and their coach, James Naismithe Above: Dre Naismith holding a peach basket such as was used for a goal in the first game. The ball (a soccer ball) is sim- ilar to the one used in 1691. Below: Basketball replica of 1891. Above: In the early days it was necessary to use a ladder to re= trieve the ball from the peach baskets. This photo depicts a reenactment of the first basket- ball gamee SUGGESTIONS FOR COOPERATION ON PART OF LOCAL NEWSPAPERS To help make your Golden Ball Game a success, contact your local sports writers and acquaint them with the purpose and aims of the Golden Jubilee of Basketball campaign. Suggest to them that it might be feasible for their newspapers to offer an inexpensive trophy in the form of a cup or plaque, ae the outstanding player of your Golden Ball Game. Inform the sports editor that you will obtain for him through the Naismith Memorial Committee interesting articles on basketball, past and present. Suggest to him that about the time of the Golden Ball Game, stories on some of the local citizens who played in their day, would be very appropriate, and these articles might be enhanced by interviews with these former old-time basketball stars. Inform the sports editor as to the name of the person who will have the dictinction of throwing out the first ball (Golden Ball). Doubtless he will merit a story. Impress on the sports editor the significance of the Golden Jubilee campaign, so that he will be more willing to use the press releases we send him from time to time. Explain to the local sports editor that you can obtain mats and pictures for him of Dr. James Naismith; a picture of the Naismith Memorial; and a picture of the first team,-namely,that of 1891. Inform the local sports editor of the lucky number golden ball award so that he will give it proper space and will probably use a pisture of the winner of the golden ball. It might be a good idea to have the local sports editor draw the number for the lucky number award. If your team does not have a press or a public reletions.representative, consult with your athletic director at once to have someone appointed to this office in order that you will be assured cf the right cooperation from the local press. It will then be his duty to see to it that the local press is inforned of all details of the Golden Ball Game and is given full cooperation. It is most important that the local sports editor publish a box listing the amount of money secured for the Naismith Memorial Fund through the Golden Ball Game receipts and the sale of programs and buttons. Newspapers all over the country have agreed to do this, sc have your press representative get the local sports editor to agree to do the same. SUGGESTIONS FOR RADIO TIE-INS Endeavor to secure the cooperation of your local radio station by having them broadcast a special progrem the week of your Golden Ball Game. The sports announcer could interview the coach, who in his talk might stress the development of the game from the days with Dr. Naismith originated it to the present time. Great players in your locality and old-time stars could also be interviewed. If possible, arrange to have your Golden Ball Game broadcast. Meny of the key Golden Ball Games are going to be broadcast over national networks. THE RADIO TIE-IN IS VERY IMPORTANT a oN co er SSR SSE DOE NAISMITH MEMORIAL SOUVENIR PROGRAM One of the greatest aids to the success of the games, and to your own Golden Ball Game, is the Naismith Memorial Souvenir Program. The program will really make the Golden Ball Game a distinct event. It is designed particularly for Golden Ball Games and is a permenent scuvenir not only of your particular game but also of the Golden Jubilee Campaign itself. The program will be an attractive 36-page publication which will be sold Dr. Jones A, Nalionth at all Golden Ball Games everywhere. One of the features THE aoLpes JUBILEE of this program is that it can be sold any time during the of course of the entire season, but its special significance BASKETBALL lies in tying it up with your Golden Ball Game. A good many solver WkGAINe teams are going to use the Naismith Memorial Souvenir Program as @ season ‘Pereres and will sell it at every home game. The front cover of the program will be a picture of Dr. Naismith in 4-color process. The program will provide the reader with a comprehensive picture of the growth and development of the pastime and will be liberally enhanced with additional features and articles on the game. Articles by nationally known writers, famous coaches and prominent basketball figures will add immeasurably to the program and make it easily saleable. The programs will be sold to you outright and not on a consignment basis. The price is 12¢ which goes to the Naismith Memorial Committee. The program is to be sold for 15¢, 3¢ of which goes to you. The program will be complete except for the squad lists which can be printed on @ separate four-page form and inserted into the center of the Naismith Memorial Souvenir Program. On this fovr-pege form you can also include a story on your particular Golden Ball Game, and the two pages oe up the center spread can be devoted to local advertising. The size of the Naismith Memorial Souvenir Program is 7-3/4" x 10-1/2". All revenue from local advertising is to be retained by the organization staging that particular Golden Ball Game. The receipts from the national advertising and sales revenue will go to the Naismith Memorial Fund. The program will be sent to your institution at a cost of 12¢ each, or $12.00 per 100. Shipping charges will be prepaid. Payment for the programs need not be made until thirty days after delivery. You will be able to order as many programs as you wish during the season. Should you use the programs in games other than Golden Ball Games all that will be neces- sary to make the programs timely is to have a center spread inserted for each game, containing the lineups and rosters of each team. Don't forget to have the center spreads nwnbered by your printer so that the lucky number award of the ball used in your Golden Ball Game can be made. Please do not ask for programs on the consignment basis as it is impossible to oblige you. Orders must be definite and signed by an athletic department head, coach or business manager. GOLDEN JUBILEE BUTTON The button is an attractive replica of the Golden Jubilee of Basketball seal printed on the back cover of the Naismith Memorial booklet. These pins are to be sold at all Golden Ball Games,but it is the hope of the Naismith Committee that you will sell them at your other games as well, The Golden Jubilee Buttons are sold outright for 8¢ each, with the understanding that they are to sell for 10¢ to the public, you retaining the other 2¢. In no instance will it be possible to ship buttons on consigmment, but you need not pay for them until the expiration of 30 days, and shipping charges will be prepaid. It is hoped that the buttons will be offered for sale on the school grounds and possibly to members of civic organizations -- Chamber of Commerce, Rotary Club, Kiwanige, Junior Chamber of Commerce, etc. These buttons are valuable reminders of the Golden Jubilee campaign and are an important feature in its motivation. Students and others who purchase Golden Jubilee buttons should be asked to wear them at all times. GOLDEN BALL GAME POSTERS In order to help assure the success of your Golden Ball Game, the Naismith Memorial Committee will send you, upon request and at no charge (when your geme is registered), an allotment of attractive posters. The posters will be printed on coated paper stock, size 14" x 22", with brilliant poster inks. They will call attention to the Golden Jubilee in general, and there will be plenty of space for your looal printer to imprint copy regarding your specific Golden Ball Game -- the opponent, date, ticket information, etc. | Shipping costs will be prepaid. The Golden Jubilee poster is being designed by a nationally known artist, and will be in four-colors. Posters are valuable and only effective when used wisely. See to it that they are placed where they will do the most good =-- in windows of friendly mer- chants whose stores are well patronized -- on the bulletin board, etc. Displays of all types can be built around Golden Ball Game posters. They help sell the game to the public, and fix the date perma- nently in the mind of the potential spectator. NOTE TO SPORTS EDITORS AND COMMENTATORS The Naismith Memorial Committee is indebted to sports editors in all parts of the country who have so kindly offered their support to the Golden Jubilee Campaign. Sports editors and sports commentators can do a lot for the game by impressing on the various clubs and institu- tions in their community the fact that the com- mittee is eager to have all basketball teams participate in the tournament by playing Golden Ball Games. Y.M.C.A. teams, boys' clubs, and independent teams are equally eligible to take part in the tournament by playing Golden Ball Games, and they too will be rewarded by having their pictures and a record of the game perma- nently preserved in the archives of the Hall of Fame. Material -=-/ Where and How to Get It On the lower half of this page is a return form, which is intended to be checked by you indicating what material you want for your local observance of the Golden Jubilee of Basketball campaign. Also, list the names of local sports editors to whom you want the Naismith Memorial Committee to send publicity on the Golden Jubilee. Cut across at this line Naismith Memorial Committee Springfield, Mass, Send Basketball Golden Jubilee Material as checked: . L) Photograph or mat of Dr. Naismith C] Mat of Golden Jubilee emblem LI Photograph or mat of Naismith Memorial (Museum and Hall of Fame) i Photograph or mat of First Basketball Team (1891) Nemes of local sports editors and their papers: Name Newspaper. Name | Newspaper Local radio station CJ Enter us to play a Golden Ball Game + Your Name Address Institution — City and State If your team has not registered its game by official card, send in this form properly checked giving date and name of team you will play. Date of Golden Ball Game 3 Opponent Ne \. ok \\ WY ® - SONY fi YU; WY + eo 2. 9.2. 0% = OW MA I-V 3 () 2 oe CA Cy 2 | THE FIRST CAME 15: acai ite ae GOLDEN JUBILEE BUTTON The button is an attractive replica of the Golden Jubilee of Basketball seal printed on the back cover of the Naismith Memorial booklet. These pins are to be sold at all Golden Ball Games,but it is the hope of the Naismith Committee that you will sell them at your other games as well. The Golden Jubilee Buttons are sold outright for 8¢ each, with the understanding that they are to sell for 10¢ to the public, you retaining the other 2¢. In no instance will it be possible to ship buttons on consigmment, but you need not pay for them until the expiration of 30 days, and shipping charges will be prepaid. It is hoped that the buttons will be offered for sale on the school grounds and possibly to members of civic organizations -- Chamber of Commerce, Rotary Club, Kiwanis, Junior Chamber of Commerce, etc. These buttons are valuable reminders of the Golden Jubilee campaign and are an important feature in its motivation. Students and others who purchase Golden Jubilee buttons should be asked to wear them at all times.