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KANSAN.COM
ARTS & CULTURE
MAKEUP MATCHUP
Alumna competes against YouTube beauty vlogging sensations
RILEY MORTENSEN
@RileyMortensen
"I'm going to need to eat soon," said Elsa Rhae Pageler, a 2013 University graduate, who spent her morning unpacking two giant cardboard boxes full of cosmetic goodies on nothing but a Redbull and a lot of enthusiasm.
Elsa Rhae Pageler, a beauty vlogger popular for her Youtube creations, dons the disguise of a White Walker from the show "Game of Thrones." Pageler, a 2013 graduate, is a finalist in the NYX FACE Awards.
You may know Pageler — or "Elsa Rhae," as she's known to her fans and more than 36,000 YouTube subscribers — from one of her many videos showing her work her magic as she transforms her face into a host of colorful, detailed and sometimes menacing painted creations.
CONTRIBUTED PHOTO
Pageler, who has just over two years of experience face painting first became interested after taking a class at the University. She signed up for a class on stage makeup her senior year to meet one last requirement to graduate.
Since then, she's recreated countless characters from television, comic books and video games including Batman's The Joker, Harley Quinn and Two-Face, Captain Planet, Groot from "Guardians of the Galaxy", a gruesome White Walker from "Game of Thrones," multiple Mortal Kombat characters such as Mileena and Baraka and a few of her own original looks.
Pagerer's White Walker video, which has more than 291,500 views on YouTube, remains one of her most popular.
The contest is based on popular vote. It features the best beauty vlog.
Now she's found herself on a new adventure. Pageler, who sits in her studio in an unfinished basement in Overland Park, learned just days before that she made it to the top 20 of the Face Fine Artistry of Cosmetic Elites Award Contest, commonly known as the NYX Face Awards.
gers from North America. The vloggers are competing to win $25,000, a trip to Los Angeles for the top six to compete live and the chance at the No.1 Beauty Vlogger of the Year title.
Pagerel said she learned about the NYX Face Awards after seeing Instagram photos mentioning the competition and entries from other contestants online. She then decided that this year she should enter too.
In years past she watched as other YouTubers gained exposure from the competition, so she took out her paints and put together an elegant black and white design that featured some of her most meticulous doodles around her eyes and on her chest, which she turned in on the May 8 deadline.
A few days later, Pageler received a phone call from NYX officials telling her she had made it into the competition's starting top 30 and to be on the lookout for an email with details and a box of NYX supplies.
"It was awesome," Pageler said. "Just super rad. I had seen in the past the boxes that they would send for the competition, and it's insane, so I was stoked just to get this box."
Pageler was at first ecstatic to have made it in, but once she realized whom she was up against, she said she felt defeated. Other contestants in the competition were extremely talented women Pageler said she had been following on YouTube for years.
Pageler is up against contenders, some of whom are professionals, who bring with them an army of Youtube subscribers. Mykie, also known as Glam&Gore, has more than 438,000 subscribers. Patrick-Starrr, a freelancer from Orlando,
SEE ELSA RHAE PAGE 12
RILEY MORTENSEN/KANSAN
RILEY MORTENSEN/KANSAN Pageler has more than 36,000 YouTube subscribers to her channel, "Elsa Rhae."
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