6A = THE UNIVERSITY DAILY KANSAN THURSDAY, APRIL 4, 2002 SPORTS REVENUE Walk to Campus Campus Place APARTMENTS 1145 Louisiana·841-1429 4/br 2/bth Apartments Available for Fall 2002 - Furnished & Unfurnished Apt. available - Fully Equipped Kitchens - Gas, Heat and Water - Private Balconies & Patios - Off Street Parking 24 hr. Emergency Maintenance Call or stop in TODAY for private showing - On-site Manager Mon.-Fri. 9am-5pm Sat.10am-4pm Sun.1pm-4pm EHO CONTINUED FROM PAGE 5A conference. SuperTarget Field only holds 1,000. Its capacity is the poorest in the Big 12. And, according to some, so is its quality. "It's probably the worst D-1 soccer field in the nation," said Hilla Rantala, Kansas' all-time leading scorer. "Players can really get injured out there." LINDSEY KILIANY/KANSAN REVENUF The idea of a combination soccer/track & field stadium, and more recently a soccer/softball pavilion, has been brought to the table at the University of Kansas, but nothing is foreseeable in the immediate future. "I think moving into the new stadium certainly helped," he said. "If you can put them in a comfortable soccer environment, they're going to enjoy it." Texas soccer attendance rides on media publicity, sensational marketing, group discounts for area youth teams and recently, a winning program. "We're working on our longrange plans," Bohl said. "We're raising money to build a new softball complex. We're also looking at our soccer complex." Longhorns coach Chris Petrucelli said the construction of Mike A. Myers Stadium, a 20,000-seat soccer/track stadium, was a huge factor in bringing fans out to watch soccer. Between the popularity of Longhorn soccer, and charging fans admission to games, the Texas soccer team was able to bring in $43,000 in revenue in 2001, according to Trisha Benson, associate athletics director for business at Texas. Bringing in revenue increased hire. He was hired on June 28 and was faced with the task of fixing the revenue woes that plague the athletics department. Despite a drop-off in victories, Kansas football in 2001 drew more than 39,000 a game, an increase of 7,000 from the previous season. Men's basketball, one of the most storied programs in the nation, draws its usual 16,300 a game. SANDSTONE Amphitheatre After the new weight training facility is completed, Bohl said a new softball field was next in line. During his tenure at Fresno State, the softball team won a national title, averaged better than 2,000 fans a game, and even received radio and television coverage. Promotions like "Quarter Dog Day," in which hot dogs cost 25 cents at the smaller Kansas sporting events, proved popular. They attracted 633 fans to a 1999 soccer game, which still stands as a SuperTarget Field record. Baseball and softball frequently offer commercially sponsored contests and promotions during their games, and Bohl wants the marketing to carry over to women's basketball. Bohl recognizes that with increased attendance comes increased revenue. The infielders of the Kansas softball team huddle around pitcher Kelly Campbell during yesterday's game against Washburn. Kansas beat Washburn 9-2, in front of just 57 fans at Jayhawk Field. But the KU athletics department was unable to cash in on the unprecedented success of some winning programs like its soccer team. Despite losing three key players to graduation, the 2002 soccer team might be even stronger, but probably won't see "We led the nation in softball attendance," Bohl said, "and we were top 10 in baseball." He has a long way to go at the University of Kansas. Through its first 31 games, the Jayhawk softball team has beaten ranked teams, put three players on the Big 12 Player of the Week list and pitched a no-hitter for the first time in eight years. "We need to be improving." he says. "I want every coach to do what they can to increase attendance at their games." significantly stronger attendance. "Each school has different strengths and minuses," Bohl said. "You can go and look at other schools and it can vary." JOB FAIR have been able to support their Olympic sport teams—and even add sports. K-State, behind strong support from football, women's basketball and volleyball, added an equestrian team in 2000. Texas has never had to cut a varsity sport, and was able to add a rowing team in 1999. An average of 96 fans were there to see it. connect wood rwood@kansan.com. This story was edited by Jenna Goepfert. 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