CAMPUS AND AREA
Page B
Film charges ads show women as sex symbols
By GINA K. THORNBURG Staff Reporter
A magazine advertisement shows a nude woman from behind as she lies on her side. The caption says, "She's built like all our protraits - heavy when she lifts her arm over the strait."
The ad, which is for construction products, was one of many depicted in "Killing Us Softly: Advertising's Image of Women," a film shown last night in the Kansas Union by the Emily Taylor Women's Resource Center.
IN THE FILM, Kiligoure gave a slide
of magazine ads and album
covers of his work.
University Daily Kansan, November 30, 1983
Jean Kilourge, the narrator of the film, said that advertising in the United States exploited women in a variety of ways. She was making them appear as objects.
Ads portray women either as sex symbols or as moronic housewives "pathologically obsessed with cleanliness" she said.
Some ads often only depict one part of a woman's body to sell a product made specifically for that part of the body, but in some cases it might be shown in an ad about hosiery.
Many ads portray a certain kind of woman who is supposed to depict the masculine ideal.
"our bodies are dismembered in advertising," Kilgour said.
"IT'S AN IDEAL that cannot exist," she said. "It's a flawlessness that's inhuman, and it's our only standard of female beauty."
Elise Piney, assistant coordinator of the women's resource center, said, "The photographs that you see in a magazine are products of sophisticated lighting, makeup and all kinds of gadgets to make women look a certain
Pinney led a discussion of the film which was shown to an audience of about 30 people.
Kilogue said in the movie that many ads made women think, "To be loved, to have a home."
She said that the ads showed, "Being beautiful is a result of products that we buy, and is not something that comes from within."
Ads also promote competition among women, Kligura said.
FOR EXAMPLE, one ad had the caption, "They're going to hate you back home a lot longer." A smiling woman is rounded by trowning, hostile women.
Kilogue said, "There's a clear message: if you achieve the look, you're going to alienate yourself from other women."
Pinney said that although advertising often promoted a negative image of women, the negative message was not always evident to everyone.
She said that when she thumbed through a magazine, she usually did not think of the negative way in which ads portrayed women.
But, she said, "When you sit down and analyze it, obviously what the designer is committing to doing."
Kiloure said that ads also exploited his sexuality, though not as much as his own.
She said that men in ads were often portrayed as aggressive and brutal, whereas women were depicted as passive.
SHE SHOWED SEVERAL slides of ads with men and women. The woman in each ad was looking beseemingly at the man or clinging to him, while the man was looking away, apparently ignoring the woman.
The message in ads such as these is that men are in control but women are not to be taken seriously, Kilogure said. One ad showed a woman running with a shadow behind her on the wall. The caption said, "He pursues me."
This ad plays on a woman's fear of being raped, Kilgour said, and contributes to the image of women being abused by men.
The ads show the 'tragedies of the culture,' she said, that all human qualities are divided into what is feminine and into what is masculine.
Mark Warren, left, and Robin Moore, both Lawrence policemen, demonstrate their skill in Cardio Pulmonary Resuscitation at a training session at the Douglas County Ambulance Service. The entire police department is required to be certified every year in CPR. Police certification will take place today.
The department had no written policy about videotaping and that decisions about videotaping were made by Olin and Richard Stanwix, Lawrence police chief, Wildcat said. But Olin agreed to put the department's policy in writing.
By MICHAEL PAUL Staff Reporter
Wildcat said, however, that Olin told him he would not immediately stop videotaping public events. Videotaping such events is legal. Olin said.
He said that after he received the letter, he set up yesterday's meeting with Olin to discuss what the department's videotaping policy was and what the department's plans were for videotaping.
Police plan to write guidelines for videotaping public protests
SHOORTLY AFTER THE demonstration. Olin had said that the police
WILDCAT SAID THAT Rhonda Neugebauer, a member of Latin American Solidarity who helped organize the demonstration, had sent him a letter complaining about the videotaping.
The Lawrence Police Department will soon be writing guidelines to use when videotaping public demonstrations, the president of the Lawrence American Civil Liberties Union said yesterday.
Daniel Wildcat, the president, said that the department had agreed to put its policy in writing after he and other Lawrence residents met with Mau] Ron尼尔昨天 morning to discuss why she decided to deaplate a demonstration on Nov. 12.
The demonstration protested the united military intervention in Cairo.
IN A STATEMENT he gave to the police, Wildcat said, "It's our feeling that the practice of video surveillance of political demonstrations, regardless of who has a chilling effect on the exercise of free speech and peaceful assembly.
"Besides questioning the supposed efficiency or benefit of the practice from a police perspective, one must ask the fundamental question of whether the public values efficiency more than freedom."
Wildcat said that during the meeting it became apparent that there was a "sizable gap of the police conception of what I called efficiency in operation and our conception of the chilling effect on exercise of peaceful assembly."
"The ACLU is fundamentally op-posed to the surveillance of any politically motivated groups."
He said that he planned to institute a public debate in Lawrence about the proposed bill.
department did not develop files on people involved in political activity
But Wildeat said that he thought the argument was weak
Wildcat said that Olim told him that the department had video-taped demonstrations whenever there was a possibility of violence.
Wildcat also said that Olin told him that when the police department videotaped demonstrations, the video ringing the deter those who might become violent.
Coalition to testify for restraint regulations in autos
Olin also had said after the Nov. 12 demonstration that videotapes helped the police accurately determine the location of events that preceded any violence.
Sy SUSAN WORTMAN
Staff Reporter
Inflation may not be the only force driving up the price of new cars if the Department of Transportation reenacts passive restraint regulations.
The department will hear testimony in Overland Park tomorrow and Friday
Linda Grant, a member of the National Coalition to Reduce Car Crash Injuries, said Monday that the hearings would help the department decide whether U.S. auto manufacturers should be required to install passive
"Outsiders say that we don't need mandatory laws for passive restraints," she said. "But now, only to 10 people, American drivers wear their seat belts."
Auto manufacturers said that installing passive restraints might increase the cost of a car by $200 to $320.
manufacturers is opposing passive restraints, Grant said. They are concerned because passive restraints will increase the cost of cars.
restraints such as full torso seat belts and air bags.
"We are pro-auto restraints," Grant said. "We want automatic seatbelts."
BOTH SIDES WILL have the opportunity to testify at the hearings.
THE COALITION IS a group composed of medical, insurance, highway safety and public health organizations. The Coalition, D.C., for passive restraints in cars
The National Highway Traffic Safety Administration adopted the Federal Motor Vehicle Safety Standard in 1967. The set of regulations required all American-made cars to have manually operated seat belts.
The U.S. Supreme Court ruled in June that the National Highway Traffic Safety Administration acted in an "arbitrary and capricious" manner when it repealed the Mandatory Passive Restraints Act.
In 1970, the traffic administration expanded its regulations to require automatic restraints in vehicles by 1973.
parts of the country. The first began yesterday in Los Angeles. The second will be in Overland Park, and the third will be in Washington.
The Department of Transportation is sponsoring three hearings in different
At that time, the U.S. Supreme Court ruled that the passive restraints did not work.
NOTICE
- Applications are available for these salaried positions in the Student Senate office, B105 Kansas Union
Student Senate Staff Applications Are Now Being Accepted
A group composed largely of auto
- Administrative Assistant
- Applications are due at 4:30 p.m. Friday,
Dec. 2nd
- Interviews will be held on Dec. 5th and 6th For more information please contact the Senate office at 864-3710.
- Executive Secretary
- Treasurer
TAKE AN ACTIVE PART: GET INVOLVED
Funded by the Student Activity Fee
Sponsored by Student Activity Fee
KU German Club
"Cologne at the time of Martin Luther-as seen through the eyes of an Artist & Poet"
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Thur., Dec.1
Lecture by:
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