Friday Nov. 18, 1955. University Daily Kansan Page 3 Meet the Need... For Excellence There are 1,587 Life Members in the K.U. Alumni Association. LIFE MEMBERSHIP dues endow the continued activity of the Association and thus work constantly in support of K.U. There is no further payment of dues for Life Members as long as they live, giving many continuous years of membership and personal service at a lower cost. Statement by Chancellor Franklin D. Murphy on University's Future The University of Kansas, along with all other state universities and colleges, faces real growing pains in the years ahead. The unprecedented number of young men and women who will seek a higher educational experience in the years ahead will, according to the best projections, lead to at least a doubling of college and university enrollments by 1970. This phenomenon is due primarily to two factors: (1) the sharp increase in birth rates starting during World War II and still being maintained, and (2) the ever higher percentage of high school graduates who seek higher education. In 1900 about 4 percent of college age youth in Kansas went on to college or university; by 1955 this percentage has risen to over 40 per cent.) The obligation to provide adequately the inevitable expanding requirements of the University of Kansas is of course primarily that of the citizens of Kansas acting through their legislative representatives. Based upon the post-war record, there is every reason to believe that the people of Kansas will continue to provide the minimal and basic tools to permit us at K.U. to do the job well. But.K.U. has a tradition which transcends mere adequacy and implies excellence. One of our major concerns is that, in handling the large numbers of future students, we do not lose the capacity to clothe this University in terms of uniqueness and superiority of performance. This means many things, such as expansion of research in varied fields, the constant objective of building a major library center for the broad Midwest, the maintenance of real quality in our museums of natural history and art, opportunities for University-sponsored expeditions to significant parts of the world. We simply cannot permit those efforts, which distinguish the superior from the adequate, to be drowned in a tidal wave of students. Officers K.U. Alumni Assn. Assistant Secretary Mildred Clodfelter, b'41 Field Secretary Dick Wintermote,'51 General Secretary Fred Ellsworth, '22 Vice-President Clyde M. Reed, Jr., '37 Parsons Managing Editor James E. Gunn, j'47, g'51 For the effective resolution of our immediate and more distant problems, we must depend more heavily than ever before on our alumni. They can help interpret our needs to the people of our state and their legislative representatives. They can continue to encourage the ablest and the most motivated youngsters to attend this University (for we shall always be interested in quality rather than quantity). Through the Kansas University Endowment Association and the Greater University Fund, we can look for those additional private funds which often represent the difference between our being able to do a good job on the one hand and a superior or unique one on the other. Back of all such areas of support must lie the broad underlying foundation of mutual understanding which comes only through a large and active Alumni Association. Membership in the Alumni Association by graduates, former students and friends of the University is fundamental to the success of this effort. In short, the University of Kansas has always needed the loyalty and support of its alumni and a strong and vital Alumni Association, but this is now more true than ever before in our ninety years of service to state and nation. President Herbert A. Meyer, Jr., '36, Independence, Kans. Membership in the K.U. Alumni Association is at an all time high of 11,509 members receiving the ALUMNI MAGAZINE and all other benefits of membership. If your name is not on the list, whether an alumnus, faculty member, parent of student or friend of K.U., use the coupon on this page to send dues into the alumni office. Here's Another To Help "Meet The Need . . . For Excellence" Name Include Woman's Maiden Name Address ___ City ___ Zone ___ State ___ Every type of membership includes Alumni Magazine, nine issues a year. CHECK MEMBERSHIP DESIRED On Annual Basis: □ For Young Folks Out of Classes Since June '50 ___ $ 2.00 □ During First Five Years Out—Both Husband and Wife, One Magazine ___ 3.00 □ Regular Annual Dues For All Others ___ 4.00 □ Regular Dues for Both Husband and Wife, One Magazine ___ 5.00 Installment Life Membership, Ten Payments Pay Up For Life: □ Annual Installment, Ten Payments To Complete ... 7.50 □ Annual, Both Husband and Wife, One Magazine, Ten To Complete ... 10.00 Full Life Membership. Never Another Renewal Payment: ☐ Full Life Membership Payment 60.00 ☐ Full Life Payment for Both Husband and Wife, One Magazine 80.00 Associate Membership For Friends: □ For parents of Students and Other Friends of K.U. ...Annual --- 5.00 Life ------ 60.00 Special Membership For Faculty: ☐ For Present and Former Faculty Members ... Annual -- 4.00 Life ------ 60.00 Clip and Mail Today to K.U. Alumni Office, 226 Strong Hall, Lawrence Directors K.U. Alumni Assn. Charles K. Shofstall, M.D., '22, m'26, K.C. Mo. Dolph C. Simons, Sr., '25, Law- rence Maurice L. Breidenthal, Sr., '10, K.C., Kans. Paul O. Masoner, ed'39, Garden City Roy A. Edwards, Jr., b'42, K.C., Kans. Fred C. Littooy, '39, 1'41, Hutchinson Edwin R. Phelps, Jr., e'36, Pittsburg, Kons. Otto O. Schnellbacher, ed'48, Topela Todd Hoines Barteldes, '37, Lowrance Chester Mize, Jr., fs'39, Atchison K.U. Alumni Association M. N. PENNY CONSTRUCTION CO. 730 Dela. VI 3-8100 RANEY DRUG STORE "Filling Prescriptions is our Specialty" 909 Mass. VI 3-3521 MOSSER-WOLF Photographic supplies and equipment 1107 Mass. VI 3-4435 Art Wolf — Russ Mosser Russ Stephenson FIRST NATIONAL BANK CORLETT J. COTTON, C.L.U. District Agent Northwestern Mutual Life Insurance