University Daily Kansan
Page 2
Wednesday, March 26,1952 Interpretive Articles
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Editorials
TV Only One Factor In Falling Attendance
The argument that television reproduction tends to bankrupt collegiate athletics took a serious setback in the past two weeks locally. Packed houses marked the KU-K. State and NCAA Western Regionals even though both were televised.
It might be pointed out that the contests were sellouts before telecasts were scheduled. In fact, the SRO was the principal reason for producing the video. But there's little doubt that the games would have been sold out with television scheduled well in advance.
Sports events lose something over television where the color, people, noise, and conviviality are replaced by hackneyed commercials pounding home the dubious advantages of very used cars. TV, even with a jug of beer, has its disadvantages.
Poor promotion, mis-matched teams playing monotonous games lack of parking facilities—these would chase any potential customer back into his parlor. Competitive television is only one factor in failing attendance figures.
Instead of restricting telecasts, which serve as wonderful publicity channels in themselves, college athletic departments might try correcting other deficiencies.
Sooner or later athletic promoters will come to the realization that fans will continue to support their teams provided they get their money's worth. Better promotion and better teams are simple solutions to their problem. —Chuck Zuegner.
Mail subscription rates: $3 a semester or $4.50 a year, load $1 a semester if in Lawrence. Published in Lawrence, Kan., every afternoon during the University year except Saturdays and Sundays, University holidays and examination periode. Entered as second class matter Sept. 17, 1910, at Lawrence, Kan., Post Office under act of March 3, 1879.
Until World War II, the British had economic control of the country. After Field Marshal Plibien Songram overthrew the Thai constitutional monarchy in November 1947 and the war was over, American businessmen were allowed to infiltrate into the country.
Thailand (or Siam), the comic-opera kingdom of old, has been the only nation in southeast Asia other than China to maintain its sovereignty. The difficulties have been great and success has come in part through clever opportunism.
Tin and rubber from Thailand that the British formerly sold to the Americans through their possession, Malaya, is now shipped directly to the U.S. This has brought about a change from the use of British pounds to American dollars.
However, the urge toward nationalization and independence from foreign control continued and was in part realized.
In 1932, with the establishment of the Thai constitutional monarchy, strong efforts were made to create economic independence. Conservative groups interpreted some of the original plans as Communistic and therefore shunned them.
Political independence, however, has now been coupled with economic independence. Especially strong in the economic life of Thailand has been the hold of Chinese skilled workers and merchants. Their position can be attributed to their own efforts, to the lack of Thai commercial acumen and to the country's dependence upon an export rice economy.
Thailand Struggles Against Communist
This change has not been without its disturbing effects. Sharply rising prices have caused a flurry of concern in public and government
quarters.
The Bank of Thailand on March 4 devalued its large sterling balances, a move that dropped the sterling sterling rate from 51 to 45 baht. The United States dollar rate followed sterling downward and is now the cheapest it has been in years.
The increased cost of living has been reflected in salary troubles for foreign concerns involving white-collar workers. Chinese and Thai workers of two concerns have staged strikes and walkouts have been threatened in others.
The high inflationary income from rice and other exports, high government costs and expenditures, the increased cost of foreign imports, expenditures on the United Nations, the International Bank for Reconstruction and Development and United States aid programs have been cited as causes for the new price boom.
Like all Southeastern Asian governments, the Thai government has had little success in collecting income taxes. Thus it has found it difficult to soak up inflationary funds. New export taxes, import duties and sales taxes are being studied as a remedy.
Fortunately, competition and criticism from the Communists are not a major worry in Thailand.
Thailand's native Communists are few and are naive. The country's only Communist member of Parliament, recently defeated in election, said that the aim of his party was "to achieve real democracy, just like in America."
However, Thailand is the seat of a recently organized Southeast Asia league, believed to coordinate Communist intelligence in that region. How strong it is will be seen. —Ron Kull.
POGO and his friends
Seniors!
Seniors!
Less Than 10 Weeks Until College Is Over Only A Few More of Your
I don't think I have ever seen such a fine and talented bunch of people out for school as this year.
Official Class Rings
Congratulations again, new cheerleaders. I'm sure school spirit will rise 100 per cent with you in the lead.
Also, I would like to compliment everyone else who tried out on the fine appearance they made. I hope the people who were not elected will chalk up to experience last night's ordeal and will be out for tryouts next year.
On Hand at the Business Office
Judy Buckley, Head Cheerleader.
Make arrangements for your ring now so you can be wearing it with pride before graduation.
I would like to extend my heartiest congratulations to the new cheerleaders who were elected last night. They did a fine job and I think they will live up to what is expected of them.
Senior Class Ring Committee
Letters:
Buckley Commends New Cheerleaders
Americans spent $400 million a year on foreign travel before World War II.
Dear Editor:
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Comments
QUIET . . .
Students who seldom speak in class may be learning more than the professor thinks, according to a study at the University of Chicago.
The study also showed that most students actually have their minds on the lecture about two-thirds of the class period. The other third of the time their minds wander.
Professors get three tips from the researchers: Don't make too many wisecracks; don't be antagonistic; don't make the important points in the early lectures.
GENERAL KNOWLEDGE . . .
How much do students know? Students at the University of Oregon were given a general information test and made some amusing errors. Here are a few;
Fjord—a Swedish automobile; Iran—Bible of the Mohammadans; Nicotine—The man who discovered cigarettes; Scotland yard—Two feet, 10 inches; Concubine—When several businesses combine.
HMMMMM . . .
Students at the University of Miami are being pressured to stop humming the Alma Mater and start singing it.
Somebody has set up the CEAMH, short for Committee for Elimination of Alma Matter Humming. The aim is to teach students the words to the school song.
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