PAGE SIX UNIVERSITY DAILY KANSAN, LAWRENCE, KANSAS THURSDAY, FEBRUARY 2, 1950 The Editorial Page- Beefcake Hollywood has done it again. From the fair and the false to the hairy and uncovered torsos of men. The male chest will now be a keynote in film advertising if movie publicists have their way. So, beware men, your hollow and sagging chests may be your undoing yet. The male chest has been exposed in films before, but only recently has Hollywood realized the box-office potentialities of the bare and often hairy chests of film idols. The horrible part is, that not only will they be displayed in the pictures themselves, but will soon be blossoming out on billboards and posters all over the country. The most terrifying part of it is, that "beetcake" may eventually replace "cheesecake", and the pages of your daily newspaper will be filled with repulsive muscular and hairy chests. The repercussions of Hollywood's latest ticket-selling discovery may be far-reaching. The underwear industry was almost ruined several years ago when Clark Gable appeared in a movie with a very decollete neckline, minus undershirt. A generation of neurotic males may also be seen in the future, each slinking around in a bulky overcoat, in order to conceal his physical shortcomings. Dynamic tension courses in building the chest beautiful will probably be filled to overflowing. Industry hitherto busy camouflaging the opposite sex, may now turn to padding the torsos of men. It is time for the revolution! We must arise against Hollywood's greatest folly. Down with bared chests! -Pete North Merry-Go-Round From the 30th of June,1949 until a similar time in 1950 the United States government will spend close to 46 billion dollars in cold cash. That's a lot of money. Even for a country well versed in spending great amounts, that's a lot of money. Nearly $1 out of every $6 spent in this country during this fiscal year will be spent by the government. Forty-six billion dollars. Most of the money is engaged in what might be termed self-generating spending. Only 10 billion dollars is to be spent for goods; goods that can be counted, weighed, seen, touched, or consumed. These goods are primarily to aid the government in spending the remainder of the budget. The remaining 36 billion is for deficit spending, pump priming, spiral spending, or merry-go-round money. That is, it will be spent to encourage more spending. Almost 17.5 billion dollars is earmarked for benefits, subsidiies, and pensions. The government is willing to guarantee a living to millions of persons with fully $37\%$ of the budget. Worse, the people are willing to accept. The New Dealers never undertook anything as large as this, even when they were priming Business's pump. Over 10 billion is to be spent during this fiscal year to pay employees of the government. There are 3.7 million government workers and over 25 million persons in the United States are receiving checks from the government. The rest of the money will go for interest, services, loans, investments, and to foreign countries. This amounts to a mere 8.5 billion dollars. The government, with all this spending, will undoubtedly stimulate business, raise job security, keep pay high for most persons, and keep production up. All of these benefits are fine, but they are short-sighted. The government spending at the rate now in prospect means borrowing by the treasury to make ends meet. The debt is rising and now stands at a staggering 250 billion dollars. This is a meaningless, preposterously high figure to most persons, but should be of great import to thinking persons. In meeting short-sighted goals the government may well be destroying itself by increased indebtedness. —WFS 'Small Things' Seen in the annual University budget: $50 for paint remover. "Quigley's whistle has been heard in an N.C.A.A. playoff, an N.I.B.A. tournament, in Madison Square Garden . . . ", and we wonder how Elmo Tanner feels about all this competition. Rodney Nipnap, Student Union junior, claims places where students may get much needed rest have increased 33 per cent on the campus, and cites the new addition of Watson library to prove his point. "Truman Favors Coal Truce," says a headline, and we're glad to see that Harry is among us again. Warning To a Little Friend Look out little Groundhog, Before you come out, The snow might clog, Your little snout. Daily Hansan University News Room Adv. Room K.U. 251 K.U.376 Student Newspaper of the UNIVERSITY OF KANSAS Well, He Asked For It Member of the Kansas Press Assn. National Editorial Assn., Inland Daily Press Assn., and the Associated Collegiate Press. Represented by the National Advertising Service, 420 Madison Ave., New York City. Editor-in-Chief ... Warren Sas Managing Editor ... Kay Dyer Asst. Managing Ed. ... Doris Greenbank Asst. Managing Ed. ... Dale W. Fields City Editor ... City Editor Asst. City Editor ... Francis Kelley Asst. City Editor ... Anna Albright Asst. City Editor ... Frankie Waits Asst. City Editor .. Edward Chapin Feature Editor ... Kay O'Connell Sports Editor ... Alix Neville Asst. Society Ed. Fay Wilkinson Asst. Society Ed. ... Elaine Elvig Telegraph Editor .. Norma Hunsinger Asst. Tel. Ed. .. Ralph Hemenway Sports Editor .. Nielson Pelion Asst. Sports Ed. .. Richard Dilleras Asst. Sports Ed. .. Robert Leonard Asst. Sports Ed. .. Robert Enright Business Manager ... Bob Day Adv. Manager ... James Shriver Nat. Adv. Mgr ... Robert Honmold Cir. Mgr ... Dorothy Hogan Classified Adv. Mgr ... Forrest Bellus *Promotion Mgr ... Charles Reiner SHEAFFER'S SENTINEL ENSEMBLE, "A-Pin," choice of advanced students. Pen. $15.00. Fencell, $5.00. Complete in leather- grained case, $8.00. no fed. tax. Smart color choice. SHEAFFER'S TUCKAWAY ENSEMBLE. Petite, feminine size for purse or pocket. Pen. $10.00; Pencil. $4.00. Complete in keep- sake case. $14.00; no fed. tax. Sparkling colors. 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