====PAGE-LEVEL METADATA==== University Daily Kansan Page 0668 from reel: L 2326 (1927-10-12 to 1928-10-22) https://digital.lib.ku.edu/ku-udk/170239 Title: Familiarity Breeds Trust Summary: Editorial discussing how familiarity with advertised products builds consumer trust and confidence, encouraging readers to carefully read advertisements in the Kansan as they would important documents. Category: editorial Subjects: advertising; consumer behavior; media literacy Confidence: 0.9 Note: Descriptive metadata for this item has been generated in part using AI (artificial intelligence) technologies and may be incomplete, misleading, or inaccurate. Please contact the Kenneth Spencer Research Library with specific questions or concerns.