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University Daily Kansan Wednesday, Dec. 5. 1956
Magazine Exchange Proves Valuable
Recently the Soviet Union and the United States have made an agreement to circulate magazines between the two countries. The United States has sent the magazine Amerika behind the Iron Curtain. In return the Soviet Union has distributed the USSR in our country.
It is difficult to tell about what kind of reception that our magazine is receiving in Soviet Union. However, the USSR magazine is not meeting with too many sales according to an Ohio newspaper editor.
"Fear and confusion both seem to be causing the lack of sales," the editor said. "There aren't any secret police watching to see who buys the magazine."
Perhaps even more powerful than any secret police is public opinion, which seemingly stops anyone from ever leafing through it. People have a fear of reading literature that isn't approved by most people.
This is a very sad state of affairs when people do not have the strength to read a large variety of material. Just because the view is different, a person should not ignore reading it. This should be especially true with college students.
If a person is really going to be educated in recognizing propaganda he should read this Soviet publication. It is well illustrated and only costs 20 cents. The illustration and quality of paper makes the publication cost much more than the price.
The reader should be careful to recognize the propaganda used through the monthly issues. However, most college students would not have any difficulty to determine the purpose of the magazine.
In this era where many people fear to express their opinions and read many different views, it would be an opportunity time to become better acquainted with this publication.
Book Review
Weird Advertising Future Is Topic Of Late Novel
"The Big Ball of Wax." by Shepherd Mead (Ballantine Books, Inc., 181 pp., 35 cents).
When you feel that urge for some spicy satire, be comfortable with a copy of "The Big Ball of Wax."
—David Webb
This science fiction take-off on today's advertising methods will take your mind off your studies as it sketches a too-believable picture of what life will be about 1990.
Written by the former vice president of a multi-million-dollar corporation, the book bongs a bell announcing what modern merchandising could lead us to.
Merchandising in 1990 is designed to give 100 per cent of the people what 60 per cent want. Its method for selling: "I'd run a survey, I'd test the color and the package, and give 'em what most of the people wanted."
A picture of Yourchurch attendance will illustrate. In 1990 members of Yourchurch bought their tickets and passed through the turnstiles as they do today for a movie or a side show.
Inside, 30-foot Gothic windows displayed coming attractions with a traditional stained glass effect. One biblical feature was advertised with a "really socko picture of Salome in a pose like she was doing a kind of bump and grind with the head right there on a platter."
Yourchurch had both matinee and evening movies as well as baseball games in the central arena, which was on the order of a circus tent. Sunday sermons were filmed and shown on a four-sided screen. Both the minister and the sermon were tested and surveyed for the right color and the right package.
The "modern" Yourchurch was the product of a merchandising man, who, seeing church attendance poor all over, decided that God wasn't in the right package.
The book, originally published by Simon and Schuster, Inc., has a plot that is almost incidental to background material like the foregoing. The plot appears to be the means toward the author's end; the end is a conceivable and detailed picture of tomorrow's American society and its material values, based on today's trends.
The story is centered on the most pleasurable device imaginable, a gimmick called the feelies or XP, which isn't original in science fiction. However, Shepherd Mead exploits its possibilities rather fully.
In two sentences: The feelies is an electrical headset that can transfer all physical sensations to the nervous system by tape. The person who "cuts" the tape wears a recording headset whilst enjoying his wine, women and song; what he feels is then available to all, much as one telecast program is available to anyone with a TV set.
The experiences and sensations, needless to say, manage to get somewhat base. However, XP is in the experimental stage and naturally it is exploited. To add sensation to sensation, the inventors found that normal feelings could be trebled with a volume
The one confusing spot in the book occurs when Mr. Mead attempts to explain the technical side of XP. Outside this the book is good reading, a pastime that citizen of 1990 had given up.
control, for those who liked their pleasures intensified.
He Has Been Gone Since Pearl Harbor
Ray Wingerson
HONOLULU — (UP) — Fifteen years ago this week, an airman scrawled the following message on a pillar in his barracks at Hickman Air Force Base;
Dec. 6.1941
Going home Monday.
Tom Moore. Little Rock, Ark.
On the following day the Japanese attacked Hickman and Pearl Harbor, plunging the U.S. into war.
Hovor, pranging the U. S. into war,
the airman's note was found recently when the barracks is renovated, but the Air Force says his fate remains a mystery to this day.
The National Gallery of Art in Washington, D.C., is the largest completely air-conditioned art museum in the world, the National Geographic Society says. The controlled atmosphere has greatly increased the life expectancy of the nation's irreplaceable art treasures.
Legend says that Esh Sham (Damascus), the capital of Syria, was founded by Noah's grandson a few years after the great flood. Esh Sham is reputed to be the oldest continuously inhabited city.
Daily hansan
UNIVERSITY
University of Kansas student newspaper
04, 1904, trifweek 1908, daily Jan. 16, 1912
trifweek 1908, daily Jan. 16, 1912
Member Inland Daily Press Association,
Associated Collegiate Press. Represented by National Advertising Service, 420 Madison Ave., New York, N. Y. News service: United Press. Mail subscription rates: $3 a semester or $4.50 a year. Published in Lawrence, Kan., every afternoon during the University year except on holidays, summer and academic periods. Entered as second-class matter Sept. 17, 1910, at Lawrence, Kan., post office under act of March 3, 1879.
Telephone Viking 3-2700 Extension 251, news room Extention 276 business office
NEWS DEPARTMENT
Jane Pecinovsky ... Managing Editor
Felecta Ann Fenberg, Joan George,
Daryl Hall, Jerry Thomas, Assistant
Managing Editors; John Battin, City
Editor; Nancy Harmon, Hiroshi Shinozaki,
Morsch, Telegraph Editor; James Baman,
LeRoy Zimmerman, Assistant
Telegraph Editors; Dick Walt, Sports
Editor; Malcolm Applegate, Assistant
Sports Editor; Margaret Armstrong,
Society Editor; Marilyn Hermis, As-
sistant Editor; Jim Sibled, Picture
Editor
EDITORIAL DEPARTMENT
David Webb ... Editorial Editor
Jerry Dawson, Kent Thomas, Associate
Editors
BUSINESS DEPARTMENT
Lee Flanagan
Business Manager
Todd Crittenden, Advertising Manager;
Misty Mayer, Advertising Manager;
Harry Turner, Classified
Advertising Manager; Mary Lue Cole,
Circulation Manager.
.. Letters ..
Editor:
Pierre Bonnavaud in his letter to the Daily Kansan (Nov. 26) was criticizing Egypt, but forgot or was unable to defend France.
It is not true that Mr. Nasser is a great admirer of "Mein Kampf." Writing a book can hardly make a Hitler of Nasser.
Referring to the "Arms deal from Russia," Egypt had no other choice. The West which was building up Israel militarily and economically denied Egypt from arms to defend itself from the continuous Israeli aggression. The recent invasion is the best answer to why Egypt bought arms. The responsibility of these actions lies on the short-sighted colonial bowers' policy.
With regard to Algeria, what is wrong with helping the Algerian people against France? It is the responsibility and duty, not only of Egypt but all the Arab countries and all the free peoples in the world, to join hands in helping the Algerian people to get their independence, and to stop the French from fighting against them.
I don't know what the writer means by "interference in France's affairs." He forgot to say that the existence of the French troops in Algeria is an interference in the Arabs' affairs and particularly in the Algerian affairs. Algerians are Arabs, and what they want is freedom, just as the Hungarians and some of the other nations want.
As far as the statement concerning the comparison of the per capita income for the lower classes in Egypt and Algeria, I challenge Mr. Bommavaud to show his statistics.
Finally, I agree with Mr. Mohammed I. Kazem that the role of Britain and France in the conflict was only an extension of the colonial question. I might add that all the troubles and the tension now in the Middle East are the result of their role, particularly their action against the Egyptians. Colonialism is on its way out. Whatever the colonial powers do is leading to the inevitable decline. It is the responsibility of the free people of the world to take one stand for freedom and to lessen the suffering of those who are struggling heroically for freedom and democracy.
Fuad Baali
Fadhud Daur
Baghdad, Iraq, graduate student
(The Daily Kansan welcomes letters to the editor on any topic or of any opinion provided that they are in good taste. They must be limited to 300 words and must be signed. The Daily Kansan prefers to use the name of the letter writer, but will use a pen name if the writer so desires. It reserves the right to use or reject letters for publication as it sees fit, and the right to edit and cut.)
Nearly half of all United States residents and some 60 per cent of Canada's population live within 500 miles of Buffalo, N. Y., the National Geographic Society says.
The United States Military Academy at West Point is the oldest engineering school and the oldest permanent military post in the nation.
The state of Wisconsin includes 71 counties and 54,705 square miles. The 1950 population was 3,434,575.
The last Czar of Russia was Nicholas II, who was slain by the Bolshevists in 1918.
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