UNIVERSITY DAILY KANSAN
We have to tell you as soon as a new style Shoe comes in or we feel like something's wrong. Here's a new "Hurley"—with the new nrower toe—made on the nobbiest style last you have seen for many a day. Fits the foot perfect.
We Just Can't Help It, Sir!
Comes in Brown or Black
$5.50
OTTO FISCHER
Coal Coal Coal "MADSTONE" KILLED TWO
Coal Coal Coal A. C. GIBSON Bath Phasics Delivery
Both Phones 23. Deliveries
MODEL LAUNDRY
11 and 13 W. 9th
Phones: Bell 156; Home 145
Special discount to K. U. students.
MAKE us your headquarters when down town.
RAYMOND DRUG
STORE
819 Massachusetts street
University Girls
We repair and remodel coats, furs and party dresses. This work is done in a special department installed in connection with out millinery busi-
MRS. J. M. McCORMICK, 831 Mass. ec
Ancient Superstition Failed To Save Two Victims of Mad Dog
Eleven persons were bitten by a mad dog in Olizet, Kans., last week. Nine went to the University Hospital at Rosedale, and were cured by the stitches. Ten more two applied the time-honored "madstone" and died from hydrophobia.
Gradually Kansans are finding out that the "madstone" is an unreliable remedy. Its widely-heralded curative powers are only those which a ball of packed hair possesses; in fact, the mad stone is hair which cows lick from their sides and which becomes knotted in a ball in their stomachs. Medical experts say there is no more healing power in a "madstone" than in so much hair from any other animal annually. It is also used in claws with that other superstition that a horsehair left in a puddle of water will become a snake.
In the last year, 130 cases of hydrophobia have been treated at the University Hospital. In private hospitals, these pasture treatments cost one hundred dollars each, but they are administered freely by the university of Kansas to citizens of Kansas. This treatment of 130 cases saved people of the state thirteen thousand dollars last year—and the total appropriation given to the hospital was only twelve thousand dollars.
DOUBLE TROUBLE AT THE VARSITY Tonight After the Meet-For the Benefit of THE MEN'S STUDENT COUNCIL
PRESSING CLEANING
REMEMBER
DYEING
TAILORING
OWEN KNOWS
1024 MASS. ST
PHONE 510 BELL
The other day a University student went into a drug store to buy a hot chocolate. Displayed in the glass case underneath the table were combs, brushes and other articles which would take away a person's appetite. Add to that the fact that the chocolate was watery and you have—well, to say the least, a lost customer.
If that man had been an advertiser in the Daily Kansan, this thing would not have happened. The owner of that store doesn't know how much he has lost through that little indiscretion. If you ask the students who advertise in the Daily Kansan receive suggestions from students in advertising about the little things in their business that count. They don't know it, but once every day a day some member of the advertisers in the store "tipping" around and looking out for the welfare of every advertiser.
That is why it pays to read the ads in the Kanman and buy products that are EKRICE in the aim of every employee in the establishment.
MERCHANTS STILL COME
(Continued from page 1)
ling, Marquette; Harvey L. Uhl, S1
Johns; N. W. Earlougher, N.
Ulysses; C. B. Crosby, Topeka; W.
F. Smith, Mankato; A. L. Oliger,
Emporia; Frank Thomson, Irving; J.
T. Richard, Lyons; F. A. Skofstad,
Lawrence; Mrs. S. Chellen, Law-
rence; Mr. J. McCall, Lawn
Brown, Newton; Julius莎佩, Pittsburg;
C. Ralph Burnett, Dodge City;
C. G. Lewis, Manhattan; F. R.
Walker, Bonner Springs; Jamia
Lear Jr., Fort Scott; Geo. W. Hard,
Topeka; Alton Miller, Quenemo; J.
M. McKetchum, Lawrence; C. J.
Erickson, Lawrence; J. J. Ryan,
Florence; H. D. Faxen, Kansas City;
J. M. Morgan, Ogden; J. Chas.
Winer, Worton; Lloyd D. Haulton,
Florence; Albert L. Howard, Osage
City; Geo. S. Knox, Garden City.
BUTCHERS SEE MOVIES
OF PACKING INDUSTRY
Handling of meat from the stock pen to the cook was shown to the grocers and butchers at the short course of training pictures. It was the first time that the new projection machine which the University extension division has purchased has been put to use, was only installed yesterday morning.
The first reel of the pictures showed a general view of the Chicago packing plant of Sulzberger & Sons. Processes involving the meat for market were shown
The ly-products, wool, oeo, hair for upholstering, sheep pelts, and strings for musical instruments and tennis rackets were illustrated and the treatment of each shown down to the packing and shipping stage.
SERVICE IS WATCHWORD OF MARSHAL FIELD & CO.
Service in merchandising—that is the one point that has enabled Marshall Field and Company to build up its trade to the proportion that it possessed. That led D. Heller of Chicago, advertising manager of that firm, told the merchants last night in Fraser Hall. M. Heller showed several reels of motion pictures to illustrate what his company in the manufacture of cotton goods.
The series of pictures that was shown constituted a complete history of a piece of cotton cloth from the picking of the cotton to the finished gin from the field through the gin and mill where it is made into yarn and dyed to the mill where the cloth is woven were shown in great detail. Mr. Heller also showed several garments before the movie-lecture started.
The first part of the evening's program consisted of two selections by the University glee club, which won much aplause.
Prof. Arthur MacMurray of the department of public speaking gave a recitation "Old Ace" by Fred Emerson Brooks. Professor MacMurray told how Mr. Brooks came to write the poem. The second recitation was a dialect poem by the same author, entitled "Dut Goat Vor Nootings he read the second poem he read a parody in Norse dialect on "The Courtship of Miles Standish." The parody was arranged by William F. Kirk.
"It is time the merchants of today should stop criticising the mail-order house and learn more of their methods and put them in practice," said Ms. Neb, in an address given in the Merchants' Short Course at the University of Kansas today. Mr. Cowley is a country merchant who has met the big mail-order houses at his disposal. He has the merchants by figures on freight shipments how the business of the mail-order houses has been reduced
MERCHANTS SHOULD LEARN
OF MAIL ORDER METHODS
MUSIC From the Press to KRESS
VALSE ANNETTE MY SHIP OF DREAMS THE IRISH BLUES
Nights--25c to $1
Matshes--25c to $1
NEXT: POTASH & PERLMTURT
Have You Heard
Remember the Price--One Dime
SHUBERT MAY IRWIN
Thure, Eva- Lucie, Dl. Lammarmor,
Arl. Evle, Bla.
Pril. Evle, Bla.
D. Hoffmann.
"I have purchased considerable mail-order merchandise and placed it in my store for comparison," he said. "I have tried to be fair, not alone with my customers, but with the mail-order houses as well, and I have been able to have been in the grocery line, yet 1 am convinced that the mail order houses are giving splendid values for the money. It is not my belief that mail-order competition can ever be met by the merchant taking the position of mail-order goods are inferior nor by any other such talk to knock."
"Instead of expecting that the farmer must trade in the town regardless of what you are charging him for his merchandise or what service you are rendering, try and consider that you have a duty to perform in community building by keeping in line with the law. You must make that town a good place in which to trade by first bringing your store and its policy up to standard."
Myrle Irene Mitchell Presents The
Carlo Grand Opera Co.
Mr. Cowley thinks that the credit system, or lack of it, among small town merchants is detrimental. He advocates putting retail business on as nearly a completely cash basis as possible. He also told the merchant how the mail-order shipments in his town were checked up by a trade map of the cities which were most frequently ordered from the mail-order concerns, it was found that by the cooperation of the jobbers, the mail-order prices could almost invariably be met. Customers were offered a forfeit of one dollar in case their merchant could not duplicate any order made up from the mail order price list maintaining, of course, the reservations of the big business. Mr. Cowley believes that buy his customers' produce at market prices allowing only a sufficient margin to enable him to get the goods to market.
Sat, EVE.—1 Trovarte
Sat, EVE.—2 Box and Lodge
Seats 43-68 tickets at Jenkins and
Noble
through intelligent competition by small-town merchants.
Sunday Afternoon—Minneapolis Symphony Orchestra
First comes the personalities of the men upon whom you must depend for success. To be useful in building a good organization they should have驾龄, experience or technical knowledge of the particular field, skill, tact, energy, grit, honesty, judgement and good health, Professor Gilman said.
"Study the mail-order situation in your town," he advised the merchant. "Avail yourself of the help that is awaiting you from your jobber and manufacturer, know your trade and know what to feel the need are trying to work for their interests. Fight for the mail-order business out in the open."
"Your associates should be sociable, self-possessed, confident, courageous, courageous, generous, optimistic, buoyant, open-hearted," he explained.
He took all the questions which are likely to arise in the mind of a man about to enter into a financial deal, pointing out the dangers and risks to his position on which he have a clear understanding before closing a deal.
PROF. GILMAN TELLS OF BUSINESS ORGANIZATION
ANNOUNCEMENTS
If you are considering an investment which you have been urged to make, what questions would you answer before you put your money into a proposition? Prof. S. W. Gilman, of the University of Wisconsin, outlined the most important questions considered in his address to the merchants on "The Elements of Business Organization" here today.
Jayhawk Staff Members will
will be at Squires
Studio 12:30 Wednesday morning.
All women desiring membership tickets to the Women's Athletic Association, may get them Wednesday in the general office at the gym from any of the officials. Joyce A. Brown, Sec.
...Juniors—I desire the names of all Juniors who would like to participate in the minute dance at the All-University Colonial Party, to be given in Robinson Gymnasium, Feb. 26, 1916. The class will furnish costumes. Five young women and five young men non-Greek representatives, will be appointed. Names should be handed in at once. Call me tonight or tomorrow. J. E. Jones, President, Junior Class.
Course tickets for the two remaining numbers of the Concert Course under the auspices of the Lawrence Music Club 75 cents. Single admission 50 cents. Children under 14 years accompanied by parents admitted free. Thursday night, 8:00. Presbyterian Church.
Preserve your picture and let us do the framing. Squires' Studio..Adv.
Seniors—we make two pictures for $1.50 and can do it in time for the Annual. Squirres' Studio.-Adv.
La Matina, the richest and midest 10c cigar, sold at Carroll"-Adv.
Inks, pens, pencils and stationery at Carroll's—Adv.
Kodakers—Let us do your finishing—one day service. Con Squires.—Adv.
The "League"
Spring Shirts
Another new hat style by Stetson. It's a favorite among young men and can be found here in this season's leading colors—Pearl, Glen Gray, Carbon and Black. Glad [to show you, tomorrow.]
Spring Caps
$3.50
Bowersock Theatre
Paramount Picture PROGRAM
TONIGHT
Daniel Frohman presents
PAULINE FREDERICK
in an unusually powerful drama
"THE SPIDER"
Admision 10 cents.
Isn't it of great importance for you to get the best board for the least money?
To the Students of the University of Kansas
Here is a demonstration of how 50 per cent of our regular customers have boarded for the first 18 weeks of school.
The average boarder has used 12 $5.50 Coupon Books at $5.00 each making a total of $60.00, an average of $3.33 per week. Figuring the 10 per cent discount on 12 Coupon Books you actually receive $4.22 value for $3.33 each week.
Our meals are carefully prepared by two long experienced cooks.
There are many reasons why the Oread Cafe is far superior to other eating places.
Every menu is carefully composed-to meet the desires of all.
Everything is bought at wholesale price and in large quantities, which enables us to give more for your money.
The large variety of meats, vegetables and deserts is unequaled in Lawrence. Besides our regular meal we serve short order and fountain specials all day and evening.
Besides the ten regular employees, twelve experienced students are at your service.
The Oread Cafe has enjoyed a very successful year so far, which proves its efforts to please get results.
A Trial Will Convince You
THE OREAD CAFE Just a Step from the Campus. E. C. BRICKEN, Owner.
The above ad in the Kansan added twenty-two new regulars to the happy family. Advertising g and honest treatment get results.
Send the Daily Kansan Home