UNIVERSITY DAILY KANSAN
THEATRE VARSITY
TONIGHT AND TUESDAY
DOUBLE ATTRACTION
Charley Chaplin in
"A NIGHT IN THE SHOW"
A TWO REEL COMEDY
Jackie Saunders in "The Adventures of a Madcap"
We Have Them—
We keep in stock all Pharmacy text books and laboratory guides. We'll gladly order anything for you.
Rowland's College Book Store
Our Prices Are Right.
It will pay you to look at the new L. E. Waterman Self-filling Fountain Pen before making a purchase.
AT
Carter's 1025 Mass.
Let Schulz Suit You 913 Mass.
STUDENTS
Eat at the Varsity Cafe Everything Neat and Clean. Our good well cooked. We hire student help and solicit student patronage. Two doors north of Varsity Theater.
Bring your old suit to me and get twice as much for it. Money loaned on valuables.
ABE WOLFSON 637 Mass. St.
Bowersock Theatre
TOMORROW, One Day Only
Matinee, 2:30;
First Show Night, 7:45
THEODORE ROBERTS in
Mr. Grex of Monte Carlo
A picturization of E. Phillips Oppenheim's novel.
Also Paramount Newspictures
For line party reservations Call Bell Phone 10.
Chinard To Lecture
Charles Gilbert Chinard, head of the department of Romance Languages at the University of California, will give a lecture on Wed. December 15, on "French Literature of Today". Professor Chinard will probably lecture in Snow Hall.
Send the Dally Kansan Home
USE GOOD SHOP TALK
In Newspapers, Window Cards —People Buy From Shops They Know About
Clever shop talk is one of the best methods of advertising for a drug store. This type of advertising can be used in both newspapers and for window cards. The drug store has an advantage in the advertising field in that it has advertising of particular value for every season of the year.
The shop that creates the greatest confidence will win most of the prescription business. Confidence in this department of the store will never be created by merely announcing that, "Weill prescriptions." In print this a systematic recommendation should be made to will make a store mind out and be the first to come into the mind of the people when there are prescriptions to be filled. This department of the store can be featured by giving various reasons for its being worthy of confidence. In these little shop talks there should be conglomeration but a important point should be driven home each time. The following are some examples of how to feature such a department of a store:
When sickness comes your prescriptions must often be filled with dispatch. We fill your orders quickly, but at the same time we put into our work professional knowledge and skill. We do all in our power to help the doctor. For sudden sickness you need quick efficient service."
Some other time the fact can be emphasized that substitutes are never used. Then take the public back to your prescription counter thus: "Two skilled pharmacists focus their attention on every prescription that we get. One compounds while the other checks off the ingredients. This double check protects and makes sure that the slightest error does not occur. It costs nothing extra, for we charge no more than do others."
There are many things in a drug store of a seasonable nature that can be advertised from time to time as the year passes. This style of advertising can be used to particular advantage in window displays and cards. Starting off with such phrases as these they will attract attention:
"Why be troubled with sun burn?"
"Refresh yourself at our fountain."
"Vacation?" Don't forget to take a bit of remedies."
WOMEN SCRIBES VISIT
Then again aside from the seasonable wares there are many staple products whose sales could be boosted by consistent mention. There are various bottle brands that can hold staple remedies. For instance, take "Rubber! No, not slang, but the real article. There is a great deal of difference in rubber products.
Notables in World of Journalism Come for T. S. P. Initiation
"Freckle season is here."
"Why let the gripe get you?"
"That cough can be stopped."
"Our chest protectors will protect."
"Chained hands are unnecessary."
Theta Sigma Phi, honorary journalism sorority, held its annual banquet Thursday night at the home of Caroline Greer. Initiation, preceding the banquet, was he d at the Alpha Chi Omega house, Milde Eppard, Margaret McElvaine, Lafayette Farms and Marion Lewis. The honorary members initiated were Mrs. Margaret Mill McCarter, well known novel writer; Mrs. Lee Riley, alias Wood B. Highbrow of the Kansas City Star; Miss Fay King, cartoonist of the Kaiser Post; Miss theodore of the Kaiser Post; Miss Laura French, managing editor of the Emporia Gazette; Mrs. Nan Willin Sperry, well known factory inspector of Missouri and a writer on industrial questions; Miss Hann Mitchell, the telltell of Lady Baby" of Kansai City Star; Miss Laura Wood, a graduate student of the University; Mrs. J. W. Evans, wife of Professor Evans of the department of journalism.
Visit our store and see how many useful things are made from this substance, and then ask us to point out what is the good and the inferior products."
It is possible for a store to go all
in its work and institute can-
paigns on its behalf.
FAY KING EMPHASIZES EMOTION
MINIATURE KANSANS FOR MENU
The decorations of the banquet were carried out in violet and green, the sorority colors. Brights of the letters were each place, and the shaded candles were in the form of miniature editions of the Daily Kansan. Between courses the honorary members responded to toasts in the form of assignments from the managing editor Lucie Hildinger. Mrs. Margaret Carter. The themes of her stories "In most cases a particular bit of setting impressed itself on my mind, and then I discovered incidents and characters which fitted into my setting. My plot merely worked its own way out. As to how I found my essay, we won't tell them from life or incidents from the lives of real people. The newspaper is rich with suggestions for the story writer."
WOMEN JOURNALISTS TAKE
Miss Laura French and her sister occur in the lives of the newspaper folk, which usually amounts to the dramatic situations gleaned from the lives of others. Mrs. Lee Riley explained how Mrs. Wood B. Highbrow came to be evolved. Ms. Sue also she writes the "sob stuff" which gets Christmas pennies for the "Raggedy Stocking Club". Mrs. Nan Willison Sperry told her work among the factory girls and how she came to write a series of the newspaper major stories Mitchell related tales of her work in the Pulitzer School of Journalism.
FAY KING EMPIHASIZES EMOTION
Miss Fay King dwell upon the necessity of sympathy and interest in the every day things of the world, she said, "neither the short story writer nor the newspaper writer can hope to succeed. People are interested only in the things that they themselves could experience. The same emotions exist in the heart and soul of a coal-mill that exist in the heart of a millionaire. People own overlooked things that happen and can happen to all of us are the things that interest the world."
Besides the members initiated there were present: Lucile Hildinger, Virgil Gordon, Maureen McKernan, Zetha Hammer Helen Rhoda Hoopes, Caroline Gollomb Collee Simons, Simons, KathleenMcCoubrie, Mrs. Merl' Thore, Mrs. Greer, Mrs. Hoopes, and MissMargaret Lynn.
Dean and Mrs. Harold L. Butter entertained the Congregational church chair, of which the Dean is director, at their home at 1015 Tennessee Saturday evenings after practice. Refreshments were served.
Entertain Church Choir
Alpha Chi Sigma Banquets
William A. Whitaker, of material at William A. Whitaker, the master at the first annual founder's day banquet of the Alpha Chi Sigma, chemical fraternity, held at the chapter house Friday evening. After dinner talks were were had with St. Watton and F. B. Daina, and Messrs Vaughn, Neal and Jackson. The Alpha Chi Sigma fraternity was founded at the University of Illinois, in a charter chapter, which has been very successful was founded in 1909.
Alpha Chi Sigma Banquets
What a shame the 200 pound line of which the seniors boast could not have been out for practise early this fall.
agitate clearness and disinfection.
"Debt, dirt, and the devil are the chief enemies of mankind. A word about dirt. Contagious diseases originate and are perpetuated in dirt. Clean up constantly and use disinfectants. We have a complete stock of disinfectants and would like to tell you of their uses."
The people buy the things they
know about from the places they
know.
ANNOUNCEMENT S
Prof. Raymond A. Schwegler will speak at the weekly meeting of the Y. M. C. A. at 9 o'clock this evening in Myers Hall.
The University Band concert will be given in Fraser Hall at 8 o'clock Wednesday evening, December 15. Boost by attending. Admission is twenty-five cents. Student tickets admit.
The Christmas play of the German Verein will be staged in room 313 Fraser at 8 o'clock tonight.
Allen County Club will meet on Wednesday evening, at seven o'cock, in Westminster Hall. The committees which will have charge of the banquet to be given during the holidays will be appointed.
Wilson County students will meet in Myers Hall Wednesday evening at 7 o'clock. Everybody come on time. Plans for the banquet at Fredonia will be discussed and final arrangements for the basketball game made. Tell other students from the county about the meeting.
The tryouts for the Colorado and Oklahoma Triangular Debate and for the Missouri Debate will be held Wednesday, December 15, at 3:30 in Green Hall. Each contestist is supposed to give a five minute speech on either side of either question. The question against Missouri is Resolved: That inter-collegiate athletics should be aban- dant by American Universities. That for the Colorado and Oklahoma Debate is Resolved: That the United States should permanently retain the Philippine Islands.
The Physics clock, the Physics
The Physics clock, the Physic clock—
clock—
It goes tick—tick—, but never tock.
HOW TO USE YOU
If you are an millionaire, it will pay you to investigate the "Wear-Ever" plan of salesmanship which does not mean a house to house canvass. It is a pleasure to sell what the people really want. We have never known a man to fail to make good at selling "Wear-Ever" aluminum cooking utensils if he really worked at the business. The following K. U. men have been out with the wares for the number of years under their names (see earlier 3). Willard Glass 2, C.E. Young 3, C.M. Patter-ton 2, C.E. M. Boddington 2, E.G. Smith 1, Louis B. Gloyne 2, Rex Miller I.
Last summer 16 men from Baker sold $16,000 worth of "Wear-Ever." We hope to send out 40 men from K. U. next year. There will be a free class in salesmanship camp up early you can get your choice of territory. Mr. J. H. Anderson, supervisor for the Kansas City District, who knows all about the territory in this part of the world, is to be in town Monday and appointmentments may be made with him by calling up one of the undersigned男.
If you are in any way interested in the work it will pay you to have a talk
Louis B. Gloeve Bell 1067W.
Willard M. Glasco Bell 692.
E. G. Smith Bell 1067W.
—Adv.
Order McNish's sulphosaline. Both phones 198.. Adv.
Kodaks for Christmas, Evans Drug Store, 819 Mass. St.-Adv.
Gifts of Quality
Our stocks are now at their best and the advantages of making early selections needly only be suggested.
You can advantageously buy modest prived gifts here and your patronage will be valued regardless of the size of your expenditure.
The prestige of a gift from Gustafson's adds nothing to its purchase price but much to its value.
THE COLLEGE JEWELER
THE FLOWER SHOP
LEADING FLORISTS
82515 Mass. St. Phones 621
BOWERSOCK THEATRE
Friday Night, December 17
Florida folklore is the season's most pronounced dramatic event
With New York Cast and Massive Production Mail Orders Now
SENSIBLE PRICES $1.50, $1.00, 75c and 50c
Tickets now on sale at Theatre Box Office, Bell Phone 10
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