Section A · Page 6 The University Daily Kansan --- Tuesday, August 29, 2000 Heat can scorch health Continued from page 1A Heat stroke, the most severe of the three heat-related illnesses, happens when the body's cooling mechanisms fail to regulate body temperature. Strother warned that heat stroke could even cause brain damage. "Overexposure can have a direct effect on a person's brain," she said. "By the time it gets to the brain, one is not mentally able to think. All vital signs are messed up, possibly resulting in wide-spread damage." Brain damage can occur if the body's temperature "Overexposure can have a direct effect on a person's brain." Myra Strother Writing, writing, writing Watkins physician reaches 106 degrees, she said. Adam Pettipiece, St. Paul, Minn., senior, learned the hard way about heat safety. to have three IVs." "I was running in a race, and I didn't hydrate properly, and I passed out," Pettipiece said. "I woke up in the hospital. My core temperature was 105, and I had Strother said there were certain symptoms to be aware of while out in the sun. If one starts to feel dizzy or have cramps, especially in the lower half of the body, one should move out of the sun into a shaded area. Strother said students should use common sense to prevent heat-related illnesses. She advised students to wear light clothing, drink plenty of water and avoid peak sun times. The Associated Press contributed to this story. - Edited by Amy Randolph Coke ad creates KUID confusion 8y Karen Lucas writer@kansan.com Kansan staff writer Sam Hunsaker's hope of getting a complimentary soft drink from a vending machine in the Kansas Union last week went unaundened. According to an advertisement that Hunsaker, Lawrence sophomore, read in the Aug. 21 issue of the Kansan, all incoming students had received $5 from Coca-Cola on their KUIDs. After picking up his KUID at the Card Center in the Kansas Union late Friday morning, Hunsaker headed to a Coke machine. Yet when he put his new card into the machine, he discovered it had no value. He said two other students also shared the same frustration while he was there. "I just was surprised it was zero," he said. "I thought maybe the Card Center had forgotten to credit $5 on the smart chin." But Hunsaker learned that the Card Center had not ered. Diane Goddard, assistant associate provost and comptroller, said that only new students who had received their KUIDs at summer orientation sessions in June and July had the $5 promotional bonus, which she said could be used on soft drinks, photocopying and some other products sold on campus. Hunsaker, a transfer student who did not attend a summer orientation session, said the advertisement should have explained the terms and conditions of the promotion. Matt Fisher. sales and marketing adviser to the Kansan , acknowledged the misleading ad. "Apparently, there was a little bit of miscommunication within the ad, and it wasn't as clear as it could have been," he said. Fisher said that after members of the advertising staff had received copy and materials from Coke, they designed the ad and sent it to the company for proofing. But Kathy Williams, district manager for Coca-Cola Bottling Co. of Mid-America in Lenexa, gave a different account of the proofing. "We actually didn't see a proof," she said. Williams also said the company regretted the misunderstanding in the ad. "Unfortunately, the ad did not capture exactly what happened," she said. — Edited by Kimberly Thompson SOUTH ALL NEW FACILITY ALL NEW EQUIPMENT 2108 West 27th Street Park Plaza Shopping Center Lawrence, Kansas 66047 Get a semester membership for just 109.00 OPEN TILL 1 AM per semester Seven Days A Week All New Equipment Lawrence Athletic Club South 785-331-2288 2108 West 27th Street $ \cdot $ Lawrence, Kansas 66047 Talk to our sales representatives for more information some restrictions apply PERFECT FOR LUNCH. AND PROBABLY DINNER, TOO. YOU MAY NEED A BACKPACK TO GET IT HOME. 9TH & MASS THERE IS NOTHING COMMON ABOUT US - Lighted Basketball Court - Full Size Washer/Dryer - 24 Hour Fitness Center - BFA Hour Fitness Center Sand Volleyball Court - Student Computer Center - Free Video Library - Complimentary Tanning Bed - Resident Game Room - On the KU Bus Route - Spacious 3&4 bedroom avail. - Private baths avail. Located Behind Super Target Call 842-0032 ]