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Thursday, October 15, 1992
UNIVERSITY DAILY KANSAN
Bagel business booms
University town is a good market shop owners say
By Kristi Fogler
Kansan staff writer
Despite a broken bagel machine, Uptown Bagels, 818 Massachusetts St., opened for the first time last weekend to more customers than expected.
nessiness was so good that Uptown Bagels closed at noon Sunday after it sold out of bagels even though coworkers Jay Brewer, Bryan Daffer and employees stayed up 46 consecutive hours making bagels by hand for the opening. The store opened again Monday morning after employees worked all day Sunday making enough bagels to last until the bagel-making machine is fixed later this week.
Billed as a "New York delicatessen," Uptown Bagels offers a wide variety of healthy bagel sandwiches, snacks and side-dish salads. The bagels are fat free, the cream cheese is light and there is no mayonnaise or egg in the chicken or tuna salad.
The deli offers 11 flavors of bagels, including rye, onion, sesame, wheat, and cinnamon raisin. Brewer said he also would experiment with other flavors. Customers can top bagels with one of eight flavors of cream cheese or a variety of cheeses, vegetables or meats.
Uptown Bagels offers more than 24 sandwiches to order, including the Manhattan (ham, salami and Swiss), the hula (pineapple cream cheese and ham) or the fresh nova lox & cream
cheese. Customers also can build their own bagel sandwich.
Brewer said he and fellow 1989 Oklahoma State University graduates, Daffer and co-owner Jason Reed, who will join the deli in January, decided to open the bagel store in Lawrence after looking at places in Boulder, Colo., Austin, Texas, the Kansas City area and Dallas. They began real estate prices and its location between Topkla and Kansas City.
Brewer said the University of Kansas also made Lawrence an attractive market for the new deli.
"The college students are an easy market to reach," Brewer said. "They eat out a lot but spend little money."
Uptown Bagel's low prices, high-quality food and quick service are all strengths for the downtown deli, Brewer said. Sandwich prices range from $1.49 for peanut butter and jelly to $4.49 for the lox and cream cheese.
He also said that the business now was just focusing on running smoothly but that eventually it would look catering and the wholesale market.
"From what I've heard, there hasn't been a real homemade bagl place here," he said. "People are real happy about us."
Demand, originally from New Jersey, said the deli's bagels were just as good as bagels in the East, a traditionally large bagel market.
Working with three recent college graduates made things more interesting and fun. Demand said.
"I think it will be fun to tell my kids this started when I started working
Bryan Daffer, Lawrence. arranges unbaked bagels at Uptown Bagels, 818 Massachusetts st.
here," he said of the deli.
Ken Polikov, Omaha, Neb., senior and Stephanie Geitner, Glenview, Ill., junior, were walking Saturday night on Massachusetts Street when they spotted the new deli and stopped by to try it out.
"I think it will do well," he said. "It's the one place on Massachusetts Street where you can come in and get a quick sandwich."
Polikov said he thought the deli would be very popular because it was unique to Lawrence.
Uptown Bagels is now open 7 a.m. to
8 p.m., Monday through Friday, 8 a.m.
to 8 p.m., Saturdays and 9 a.m. to
6 p.m., Sundays.
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