Campus Imports 'London Look'
"As good be out of the world as out of the fashion"-Love's Last Shift, Act II . . . Colly Cibber.
Today's fashion designers and those reigning queens of Vogue, Mademoiselle, and others would smile at Cibber's words, because it is now fashionable to be out of fashion, and to be out of this world in dress.
The British can be blamed for the new front in fashion—the greatest invasion of this country by the British since the War of 1812. The move began with the infiltration of popular music, with the now enormously wealthy and talented Beatles.
AFTER THE FIRST weeks wore away, the public began to take a great interest in the dress of English youth . . . the pointed-toe, high-heeled "Beatle boots," peped pants, and unusual jackets. Fashion designers turned to women's clothing, and the "empire look," the "sasson cut," and the "little boy look" became popular. It was also stylish for girls under 25 to look like Lewis Carroll's "Alice in Wonderland."
To find out how this look has been received around Lawrence and KU, students, fashion buyers and store managers were asked their reactions to the "look," and what they feel is the reaction of others around them.
A FASHION BUYER at Weaver's Department store confirmed the "London look" is definitely here, with the newest addition of the geometrically-designed skimmers. The background color is invariably white, with brightly-colored lines that divide the dress into several parts. These dresses, which have been copied from the designers, such as Mary Quant, are complete with matching stockings.
She pointed out the short skirts on most of the new dresses
(usually 2-3 inches above the knee) and said coeds like the skirts of the new length. Apparently the men like them too, she said with a smile.
MOST OF THE skirts that are coming in for Winter are of surprisingly light weight, and are just as amazingly light in color. The heather tones are typical of this new direction.
Linda Paradise
... in "London Look"
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Shoes reflect a trend to the unusual, and fall into two main categories: the unusual but practical shoe in a range of mild or wild colors, or the never-beforeseen and hard-to-believe shoes that would demand a courageous Correges. The T-strap shoe which tied or buckled high on the ankle during World War II days is back to haunt us again.
"IS THE LOOK CATCHING on?"
(Continued on page 6)
PATRONIZE KANSAN ADVERTISERS
Daily Kansan
Wednesday, October 6, 1965
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