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2A THE UNIVERSITY DAILY KANSAN
NEWS AFFILIATES
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NEWS IN BRIEF
TALK TO US
Tell us your news. Contact Henry C.
Jackson, Donovan Atkinson or
Andrew Vaupel at 864-4810 or
editor@kansan.com
WEATHER Today
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Sunny skies
FOUR-DAY FORECAST Tomorrow Sunday
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Sunny
Monday
Tuesday
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Tuesday
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Sunny Darin Brunin KUJH-TV
KU's alma mater, "The Crinom and the Blue," was written in 1891 and is a very recognizable derivation of Cornell's song. There are three verses and a chorus, but usually only the first verse is sung, followed by the chorus, and then rounded out with the Rock Chalk Chant. Here are the words:
What are the words to the Alma Mater?
CHORUS:
Lift the music ever onward,
Crimson and the blue
Hail to thee, our Alma Mater
hail to old KU.
"Far above the golden valley Glorious to view,
Stands our noble Alma Mater
Towering toward the blue.
Ivan kills 20, causes tornadoes
THE ASSOCIATED PRESS
PENSACOLA, Fla. — Hurricane Ivan drilled the Gulf Coast on yesterday with 130-mph winds that inflicted far less damage than feared everywhere except Florida's Panhandle, where residents were left with surge-ravaged beachfronts, flooded streets and homes ripped apart by
The storm was blamed for at least 20 U.S. deaths, most of them in Florida.
deadlv tornadoes.
"We were prepared for the hurricane, but the tornadoes were bam, bam, bam," said Glenda Nichols, manager of the Microtel Inn in Marianna, Fla. "There was nothing we could do about it. I put all my guests in their
rooms and told them to get in the bathtubs."
on the horizon: Hurricane Jeanne is tearing through the Caribbean on a path that could take it into Florida early next week.
Ivan quickly deteriorated to a tropical storm after coming ashore. But forecasters warned it was not done yet: It threatened up to 15 inches of rain and flooding across the South, already soggy after Hurricanes Charley and Frances over the past month.
And more danger could be
More than 2 million residents along a 300-mile stretch of the Gulf Coast cleared out as Ivan, a former 165-mph monster that killed 70 people in the Caribbean, closed in on an unsteady path.
The best form of flattery
Soloist Bill Parrott, Shawnee sophomore, and members of University of Kansas' a capella group Genuine Imitation sang on Wescoe Beach to promote its concert at 1 p.m. Saturday in South Park. He was accompanied yesterday afternoon by singers (from left to right) Matt Pool, Lawrence sophomore, Lindsay Taylor, Salina junior, and Chase Anderson, Lawrence junior.
University looking for new academic logo
THE ASSOCIATED PRESS
LAWRENCE — The ubiquitous Jayhawk isn't going anywhere, and neither is the official seal, but as the University of Kansas gears up for a marketing campaign it wants a new logo to use on academic materials.
The University seal features Moses and the burning bush, and an inscription in Latin. "I will see this great sight — why the bush is not burned." David Johnson, the University's marketing director, said the symbolism is that like the bush that burns but is not consumed, the quest for knowledge never ends.
A recent "visual identity survey" that drew more than 7,000 responses showed that while people thought the official seal to be prestigious, traditional, scholarly and formal, a significant number also considered it confusing.
seal will be reserved for ceremonial occasions, the University will probably get a new logo for its academic material.
That means that while the
"The immediate association to scholarly activity isn't readily apparent," Johnston said.
The visual identity team is just part of the University's new integrated marketing plan. It has committees studying how to increase state funding, explain the benefits of a public university to Kansas and the nearby Kansas City area, and to enhance recruitment.
He said the University, which paid Carnegie Communications of Westford, Mass., $32,000 for the survey, would hire an outside firm to design a new logo.
"Whatever we do has to coordinate with existing symbols," Johnston said. "We're not getting rid of the seal, and we're not going to touch the Jayhawk."
representing the various units of the University is counterproductive to marketing efforts. The new logo will be included in what Johnston calls a "toolbox" of templates and graphics for the faculty and staff to use in designing materials.
The survey covered alumni, faculty and staff and current and prospective students. The most common word the responders used to describe the seal was "traditional" while the most common description for the Jayhawk cartoon figure symbolizing the Kansas athletic teams was "fun."
University officials have raised concerns that the variety of images, Web site designs, typefaces and colors
Almost two-thirds of alumni indicated the Campanile was the campus landmark they remembered
most fondly, while 39 percent said Allen Fieldhouse.
Nearly half of alumni said the "Rock Chalk" chant was the University tradition they remembered most fondly.
Johnston admitted that most of the answers were predictable.
"There weren't things that shocked us, necessarily," he said. "A lot of it was, 'Hey, people like the Jayhawk.' But we needed to determine what values people associate, that people largely associate the Jayhawk with athletics. We know the Jayhawk fulfills a specific communication niche."
The seal also fits a certain niche, he said, and now the University hopes to fill the void between the two with a new logo. He said officials should review the images by the end of the semester, with a final set of graphics available by the end of the academic year.
FRIDAY, SEPTEMBER 17, 2004
ET CETERA
The University Daily Kansan is the student newspaper of the University of Kansas. The first copy is paid through the student activity fee. Additional copies of the Kansan are 25 cents. Subscriptions can be purchased at the Kansan business office, 119 Stauffer-Flint Hall, 1435 Jayhawk Blvd., Lawrence, KS 66045.
Lawrence, KS
The University Daily Kansan (ISSN 0746-4962) is published daily during the school year except Saturday, Sunday, fall break, spring break and exams. Weekly during the summer session excluding holidays.
Periodical postage is paid in Lawrence, KS 66044. Annual subscriptions by mail are $120. Student subscriptions of $2.11 are paid through the student activity fee.
Postmaster: Send address changes to The University Daily Kansan, 119 Stauffer-Flint Hall,
1435 Jayhawk Blvd., Lawrence, KS 66045
ON THE RECORD
A 20-year-old KU student reported criminal damage to a convertible vehicle valued at $600. The damage took place between 8 and 9 p.m. Tuesday in the 3000 block of West Sixth Street.
CORRECTIONS
- Yesterday's University Daily Kansan contained an error. The article, "Identity theft strikes student," stated Ryan Whitney signed all the checks. Ryan Whitney signed all the receipts. Also the article stated that the card was recovered by police Sunday. It was recovered Sunday, Sept. 5.
ON CAMPUS
Note: The University Daily Kansan prints campus events that are free and open to the public. Submission forms are available in the Kansan newsroom, 111 Stauffer-Flint Hall. Items must be turned in two days in advance of the desired publication date. On Campus is printed on a space available basis.
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DENVER — Authorities decided soon after the Columbine High School massacre to withhold a document showing deputies knew one of the killers had been accused two years earlier of making death threats and building pipe bombs, according to a grand jury report released yesterday.
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The grand jury also said it was "troubled" by still-missing the deadliest school attack in U.S. history. But it did not hand up any indictments, closing at least the third investigation that has elected not to place any blame for the slaughter of 13 people by suicidal teens Eric Harris and Dylan Klebold.
Victims' families said the report confirmed their suspicions that the Jefferson County Sheriff's Office covered up mistakes that could have led authorities to the killers as much as two years before the attack.
The grand jury said it didn't hand up any indictments because all the witnesses claimed to know nothing about the missing sheriff's records. The records involved a draft search warrant for Harris' house a year before the attack.
The Associated Press
Red Lyon Tavern
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