10A Wednesday, September 6, 1995 UNIVERSITY DAILY KANSAN The Etc. Shop 928 Mass. 843-0611 Make that first impression a lasting one this fall! 942-5921 9th & Mississippi TOTAL FITNESS ATHLETIC CENTER Strength & flexibility assessment, body fat analysis, $ \mathrm{V O_{2}}_{\max} $ NO EXCUSES OPEN24HOURS Recumbent bikes(9/1/95) & Nutritional program (10/1/95) NEWATTFAC: AEROBICS: COMING SOON: FITNESS CLINIC: WHY WE ARE THE BEST Fun, friendly, clean & air conditioned atmosphere • Treadmills • Stair machines • Bikes • Nordic Tracks • Circuit Training • Free weights • Aerobic classes • Self defense classes • Tanning Beds • Jacuzzi • Saunas • Complete Locker Facilities • Personal Trainers • Towel service • Nutritional Supplements • Workout Clothing • Free Daycare • Spacious parking CORNER OF 27TH & IOWA CORNER OF 832-0818 Shown above left to right: Shannon-TIMER TECH, John-BLOOD PRESSURE TECH, Lewis-PORTER GASTER, MPOSTER GAILTER, Jenn-BODYFATTECH & Erik-TOWELBJOY A special offer for NEW CLIENTS only! All for $35 (a $100 value!) 842-6555 • 2429 Iowa • next to Kief's • on KU bus route Visit #1 Visit #3 Visit #2 - consultation - deep conditioning - clear color shades - 1 tanning session - haircut & style - 2 weeks of toning - manicure We're a full service salon offering the above package to new clients! valued at $100 -- now only $35! exp. 12/30/95 THE COUPONS BELOW ARE FOR USE AFTER YOUR FIRST 3 VISITS! $10 off haircut & permanent $5 off haircut $5 off haircut & color $10 off Redken & Matrix home care $1 off tanning package If you prefer a woman's touch, Nancy Burt, a nurse practitioner, can take care of your concerns For all your health care needs, think FIRST First Med. Lawrence's first walk-in medical care and family practice center First Med makes it easy to stay in touch with your body's needs. We offer convenient evening and weekend hours. Convenient Hours At First Med, you'll find friendly, caring professionals who provide the latest information on women's health care. 865-5300 Monday - Saturday 8 AM to 8 PM Sunday 1 to 5 PM ALL INSURANCES FILED PREFERRED PROVIDER FOR MAJOR INSURANCE COMPANIES Appointments and walk-ins welcome Lawrence's first walk-in medical care and family practice center. MINOR EMERGENCY CARE STD TESTING & TREATMENT FAMILY MEDICINE ROUTINE PHYSICALS PAP SMEARS & LABORATORY WALK-IN CARE BIRTH CONTROL Ronald J. Burt, MD Steven M. Ramberg, MD Board Certified in Family Practice Nancy E. Burt, CNM, ARNP Certified Nurse Midwife/Nurse Practitioner Open 382 Days A Year 2323 Ridge Ct. Lawrence One block east of 23rd & Iowa Chicago Seven lawyer William Kunstler dies NEW YORK — William Kunstler, the raspy-voiced lawyer who proudly spoke out for the politically unpopular in a controversial career defending clients including the Rev. Martin Luther King Jr., the Chicago Seven, Jack Ruby and John Gotti, died Monday. He was 78. The Associated Press Kunstler died of a heart attack at Columbia Presbyterian Hospital, where he had been hospitalized since Aug.28. Once dubbed "the most hated lawyer in America" by Vanity Fair magazine, Kunstler saw himself as a legal paladin, an advocate for outcasts and pariahs. Critics depicted him as a showboat and publicity seeker. "To some extent that has the ring of truth," he once said. "I enjoy the spotlight, as most humans do, but it's not my whole raison d'etre. My purpose is to keep the state from becoming all-domineering, all powerful." Kunstler's client list read like a Who's Who of the American court: the defendants in the Attica prison riot, Black Panthers, the Berrigan brothers' draft protest, Indian activist Leonard Peltier, flag burner Gregory Johnson, District of Columbia Mayor Marion Barry, Central Park rapist Yusef Salaam and Jack Ruby in his death-sentence appeal. He handled some cases only fleetly. Marlon Brando fired him from his son Christian's murder-defense team after Kunstler publicly compared the judge to a toad. Colin Ferguson rejected Kunstler's insanity defense that "black rage" drove him to shoot and kill six passengers on a New York commuter train in 1983. Ferguson represented himself and was convicted. Admirers saw Kunstler as a smart, courageous litigator, and he had some remarkable successes. He helped clear Egyptian immigrant El Sayid Nossair in the assassination of militant Rabbi Meir Kahane, despite eyewitnesses who testified he had shot him. Nossair was convicted only on a weapons count. But he was best known for defending the Chicago Seven against charges of conspiring to incite riots during the 1968 Democratic National Convention. The son of a middle-class Jewish parents, William Moses Kunstler was born July 7, 1919 and grew up in Manhattan where his father was a doctor. Tom Hayden, a Chicago Seven defendant and now a state senator in California, recalled, "Bill would always argue the test of a good lawyer is whether he's willing to defend the most unpopular people in America, because if no one does then sooner or later you'll be on the list yourself and have no legal defense." Phone company wars kill customer interest The Associated Press The ads are biting and direct: Though the long-distance companies say the ads work, TV viewers and experts suggest they do more to repel customers than attract them. "We're going to answer AT&T whenever it comes into the market and bashes MCI," said MCI's advertising director William Pate. WASHINGTON — The multimillion-dollar mudsliding contest the phone companies are waging on TV is "really annoying ... a turnoff," said Mark Jaffee, an AT&T customer in Meriden, Conn. And he's hardly alone. AT&T and MCI blame each other for the use of negative ads, which they say, account for less than 20 percent of all their advertising. — In one MCI ad, former game show announcer Don Pardo is host of the AT&T True-False Quiz. Pardo asks whether every AT&T customer gets true savings. A buzzer goes off. "False," he says. "Forty million save nothing." "I don't get anything out of them," said Jaffee, the annoyed AT&T customer. — In another ad, AT&T attacks MCI's discounted calling circles in which "MCI asks you for the names and numbers of your family and friends so they can solicit them to switch to MCI. ... At AT&T, we don't ask you for names and numbers. ... Privacy, that's your true choice, AT&T." AT&T, MCI and Sprint combined spend $1.2 billion a year on advertising. But professor David Stewart, chairman of the University of Southern California's marketing department, said, "We don't have a lot of evidence that these ads have been particularly effective in getting people to switch from one carrier to another." Stewart and other experts said promotions — such as offering a potential customer a $50 check — are more powerful inducements to switch long-distance service. In fact, Esther Thorson, associate dean for graduate studies at the University of Missouri's School of Journalism, said, "There's good evidence that companies run the risk of the boomerang effect." Dan Clark, an A&T vice president, said that his company's ad attacking MCI's calling circles emphasized privacy. In using the negative ads, AT&T and MCI run the risk of confusing and annoying people, losing credibility and smearing themselves as well as their rival, the experts suggested. With such ads, Thorson said, studies have found that companies can damage their own reputations at the same time they are trying to diminish their rivals'. Nearly 19 million people switched long-distance companies last year. And both AT&T and MCI, the main users of negative ads, contend they are effective in gaining and retaining customers. Company's computers are back in black this fall NEW YORK — Visit a computer store this fall and you'll see row after row of beige machines. And then will be the Acers. The Associated Press The color scheme even extends to the mouse and keyboard. Acer, a Taiwanese company, has become the first maker of personal computers to forsake beige for black, which is popular in stereos and TVs, and a dark emerald they hope will blend into a den or breakfast nook. "I think it's probably the hottest story of the season," said Richard Zwetckenbaum, personal computer analyst at International Data Corp., a research firm in Framingham, Mass. While PC makers say they are making their computers more like other consumer electronic equipment, none has gone as far as Acer in getting rid of the blond office look. "These products represent what we see as our first step in an aligning of the personal computer and consumer electronics planets," said Marlene Williamson, vice president of marketing for Acer America, the company's U.S. subsidiary. In the past year, Acer and Packard Bell Electronics Inc. each offered one model that was encased in black, but they also held on to the standard beige or eggshell color for other models. Also, Packard Bell last year offered removable color accent panels on its machines but has since gone back to beige and gray. Zwetchkenbaum said that Acer was taking a risk by offering just those color ones. But he said, "By offering those two colors, Acer is going to capture the imagination of the buyers and their dollars on that basis." Acer also came up with ideas such as moving the disk and CD-ROM drives to the center of the machine and incorporating a microphone into the monitor. The computer also has a door that allows the user to open the PC with ease to add accessories like more memory chips. Acer's new PCs also incorporate dozens of voice commands. One of them, "Play messages," allows you to play the computer's phone answering machine while using another program. Acer is offering three kinds of PCs ranging from $1,299 to $2,999. 4 ---