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Summer Session Kansan Tuesday, June 21, 1966
Export vistas are stressed
Many small and medium-sized companies in the United States are failing to cash in on the new and expanding market opportunities abroad, a KU School of Business professor says.
"These firms concede markets to more aggressive competitors," writes David Hitchin in the current Kansas Business Review published by the Center for Regional Studies here.
Export marketing can yield high returns for small businesses, he explained. "Made in U.S.A." generally provides product-appeal and despite low per capita income in many developing nations, there are large numbers of affluent people who can buy products one would not normally expect to be in demand in those countries.
FOOD PRODUCTS and fertilizers are also in great demand in developing nations, and often their governments have acted to encourage the fertilizer business.
As a first step in establishing an export market, Hitchin explained, the firm may sell its product to a resident buyer or to an export merchant in the United States, who in turn does the actual exporting.
Tornado is teacher for 3
Three graduate students in clinical psychology received on-the-job clinical training of a different sort as an aftermath of the Topeka tornado.
Dr. W. E. Sigurdson, superintendent of the Kansas Neurological Institute, wrote Prof. M. Erik Wright of KU about Howard C. Hruby, Eugene B. Bonny, and Janice Bricee;
"They came on Thursday, and when I finally arrived and announced that the program would be canceled for that day, they immediately changed into their old clothes and set to work helping to clear debris at the warehouse. Miss Briece was not allowed to help, since only men were permitted, but she wanted to and she tried.
"Their response far exceeds what one would normally expect and I wanted you to know what fine people they are, how proud I am of them, and how deeply grateful we are."
The three are participating in a summer orientation program in mental retardation.
'66 was easy for Wescoe
It must have been a good year for the University and most everyone concerned when the chief administrative officer of the University feels that nothing about the year has been particularly unsatisfactory.
Asked what he felt to be the most satisfactory event of the year, Chancellor W. Clarke Wescoe answered immediately, "The enthusiasm generated for the University."
Asked then what he felt to have been least satisfactory about the year, Chancellor Wescoe simply said that nothing seemed to him to be significantly unsavory.
Regarding student government, Chancellor Wescoe said he felt that the All Student Council of the University of Kansas had worked conscientiously for students' interests, especially in the controversy over the cigarette ban. The Council's decision to discuss the ban with representatives of the KU Medical Center was, in Chancellor Wescoe's words, "a very thoughtful and statesmen-like act on the part of our Council."
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