Page 4 University Daily Kansan Thursday, March 15, 1962
President Seeks Consumer Shields
WASHINGTON—(UPI)—President Kennedy today proposed sweeping new federal controls to protect the consumer's health and pocketbook in the purchase of food, drugs, and cosmetics.
In a special message to Congress, Kennedy urged passage of bills to provide the government with a tight check on misleading advertising, packaging, sales and other practices aimed at bilking the buyer.
The Presidential message is the first of its kind to deal entirely with the interests and needs of the consumer.
Kennedy also announced an executive order to give the consumer "whose views are not often heard" $ \textcircled{6} $ in Washington, a voice in government equipped only for VHF signals.
FULFILLING A campaign promise, he directed the creation of a consumers' advisory council to keep the council of economic advisers posted on the needs of purchasers of goods and services. He also ordered the head of each applicable federal agency to pick an assistant to keep him advised on consumer interest.
The President also directed the Postmaster General to set up a pilot project by displaying in some 100 post offices, samples of publications useful to consumers.
"The housewife is called upon to be an amateur electrician, mechanic, chemist, toxicologist, dietitician and mathematician," Kennedy said, "but she is rarely furnished the information she needs to perform these tasks proficiently."
KENNEDY SAID THE cost of his consumer proposals would be "modest." Officials estimated the cost would run about $10 million for the added staff and programs.
"It is time," Kennedy declared, "to give American men, women and children the same protection we have been giving hogs, sheep and cattle since 1913, under an act forbidding the marketing of worthless serums and other drugs for the treatment of these animals."
Turning to food, Kennedy noted that one-fifth of all the meat slaughtered in the United States is not inspected. He urged passage of legislation to broaden the meat inspection act to cover all meat slaughtered in this country.
KENNEDY ALSO strongly supported passage of a bill that would require all new television sets to be equipped to receive both very high frequency (VHF) and ultra high frequency (UHF) stations. He said it would broaden the range of television programs now available to the public. Most TV sets now are
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To keep the public from getting stuck on the so-called "large economy size" and "cents-off" promotional advertising, Kennedy said a government survey would be made of packaging and labeling abuses.
Kennedy Not In Ted's Fight
WASHINGTON —(UPI)— President Kennedy has ruled himself out of his brother's campaign in the Massachusetts Democratic primary but has left unanswered the question of whether he may give pre-primary endorsements in other states.
As President Franklin D. Roosevelt learned in his 1938 "purge campaign," White House interference in state party primaries can backfire.
The President's youngest brother, Edward, announced at Boston yesterday that he would be a candidate for the Democratic senatorial nomination. Edward McCormack, nephew of Speaker John F. McCormack, had previously announced himself a candidate for the same prize.
Asked about his brother's announcement at yesterday's news conference, the President said:
The Chief Executive failed to answer questions asking whether he had given his brother any advice or approved the decision.
The other Kennedy brother, Attorney General Robert F. Kennedy, ruled himself out of the Massachusetts campaign entirely on the ground that the Justice Department is "non-political" but did say he thought his brother would win the Senate seat. He also expressed the belief that the President would consider campaigning in Massachusetts after the primary.
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