CHALLENGE:
read this message in 32 seconds
There are 1,216 words in this message. If you read at an average reading speed, you will require nearly five minutes to read it. If you had developed the simple skill of Dynamic Reading, you would be nearly halfway through the article by now. There are many Reading Dynamics graduates who could read this page with full comprehension in less than 32 seconds.
But don't be embarrassed about your slow reading. The simple fact is that you don't read slowly by average standards; but by the standards of Reading Dynamics you poke at a snail's pace — probably reading between 250 and 400 words per minute. You are not alone. Most of your friends and neighbors—and many highly placed professional people—can't read any faster than you. Many undoubtedly read at a considerably slower pace.
Most Reading Dynamics graduates can read an average novel in less than the time it would take them to watch the Ed Sullivan Show on Sunday night. And they read with full comprehension and complete enjoyment. You can, too, once you have acquired the extraordinary skill of Dynamic Reading.
Most Laurence Reading
Dynamics graduates have
now finished this article.
But please keep going.
In recent years over 500,000 people have graduated from Reading Dynamics Institutes throughout the nation and abroad. All of these people took the course with the guarantee that their reading efficiency would at least triple in the short span of eight lessons. In virtually every case, when the student attended class sessions, this exciting promise came true. Reading Dynamics makes you the same astonishing guarantee: We guarantee to increase your reading efficiency at least 3 times. We will refund the entire tuition to any student who, after completing minimum class and study requirements, does not at least triple his reading efficiency as measured by standard beginning and ending tests. Reading efficiency combines speed and comprehension, not speed alone.
In Lawrence alone, over 700 people have benefited from Reading Dynamics. For example, records from recent spring classes show a speed increase from 307 to 1958 words per minute with a comprehension improvement of $8\%$ . Many people who read Dynamically have developed their skill so successfully that they are able to read at even higher rates. Astonishing? Yes, it is. But true.
At this point you are probably a bit incredulous. We admit our promises are dramatic — indeed, overwhelming. But they are based on documented statistical case histories of our thousands of students. When you become one of our students—even though you may be a relatively slow reader now—you, too will contribute to our startling record of achievement.
Evelyn Wood first observed Dynamic Reading 18 years ago when a professor at the University of Utah read her term paper at an amazing 6,000 words per minute. Mrs.Wood's curiosity caused her to look for other exceptional readers, and over the next few years, she found 50 people who could read faster than 1,500 words per minute, with fine comprehension, outstanding recall, and great satisfaction in reading.
"Reading is a waste of time, slow or fast, if you don't understand what you are reading," stated Evelyn Wood at a recent teacher training conference. "If you are not comprehending, you are not reading."
The first thing you are asked to do after enrolling in the Evelyn Wood Reading Dynamics course is to forget everything you have ever been taught about how to read. Reading Dynamics teaches you to read over again. A relatively fast reader beginning the course does not have any particular advantage over an average reader starting the course. You will be taught to read not just with your eyes, but with all your senses. Words will become pictures, and pages will roll by like frames on film. Your eyes will learn to move in rhythmic patterns down the page and through the volume; and you will read with thorough comprehension in a fraction of the time it takes you now.
As a child you were taught to "hear" the words as you read them. You will be
untaught that cumbersome technique and discover that you can read swiftly and meaningfully by circumventing your old audio reading patterns. Once this eye-to-mind communication has been established, you practically eliminate the necessity of saying, hearing, or re-thinking words. You will no longer read word-byword or even phrase-byphrase; indeed, as you develop your skill; neither will you read sentence-by-sentence. Instead, you will read in "chunks." You will visually lift large blocks of material from the printed page and instantaneously project actions and pictures onto the screen of your imagination. As the course develops your Reading Dynamics skills, you will discover the exhilaration of experiencing the vitality of the printed page. Reading will become less and less like reading, as it becomes more and more a process of experiencing.
Dynamic Readers, having finished this article, are now pages ahead of you in the newspaper.
As you read, your hand will function as a pacer, swiftly brushing across printed material as the words well into pictures in continuous, dramatic flow. You will be gratified at your increased speed; you will be moved by your newly developed sensitivity to literary values; and you will be thrilled at the high degree of retention of the printed material after it has been read. Many Reading Dynamics graduates find that their ability to recall even highly technical material long after it has been read is the single most valuable aspect of their new skill.
The Evelyn Wood Reading Dynamics teaching staff in Lawrence is highly experienced. Naturally, all instructors are college trained. Our Reading Dynamics instructors do not teach skimming. They teach improved reading and study efficiency which includes both speed and comprehension. Skimming techniques negate improved comprehension and are therefore unacceptable in the Evelyn Wood method.
As Mrs. Wood frequently points out, "You read five times faster not by reading every fifth word, but by
reading five times as many words in the same amount of time. It is impossible to tell which words to skip or disregard until you have seen them all and determined their relative importance and meaning." You may be assured that Reading Dynamics is the most comprehensive reading improvement course in the world today.
The Dynamic Reader, having finished this newspaper, is off doing something else. In this supersonic, electronic, automated age, it is comforting to know that man has discovered a way to improve not just things and machines but man himself. When your minimum guarantee of tripling your reading skill comes to pass, you will find that you can read and absorb at least three times more material in the time it now takes you to efficiently complete present reading commitments. To put it another way, our average student can read and absorb in 10 minutes what previously required an hour or more. In an age where your most precious possessions are time and knowledge, isn't this a wonderful gift to give yourself? The rare and exciting gift of self-improvement. It can be yours after SEVEN SHORT LESSONS. The 32 second challenge is now over.
O.K. So you failed. Here's what to do about it.
You are invited to attend one of the provocative Reading Dynamics Mini-Lessons that will be presented this week. At these Mini-Lessons you will see a documentary movie that includes interviews with professors and others who are graduates of the Reading Dynamics course. In addition, you will learn how easily you can increase your reading speed from 3 to 10 times, improve comprehension, retention, and study abilities. Make your plans now to attend one of the Mini-Lessons listed below. You will probably leave the
You will probably leave the Mini-Lesson $ ^{10} $ a better reader.
WHAT IS A MINI-LESSON?
Mini-Lessons show you how easily you can:
1. Read and study 3-10 times faster
Attend A Free Mini-Lesson
2. Comprehend more
3. Retain more
TODAY
4. Improve concentration
Tuesday, June 10
MINI-LESSONS ARE SHORT, INTERESTING, AND YOU WILL LEAVE A BETTER READER.
HOLIDAY INN 4:00 P.M. & 7:00 P.M.
TOMORROW
Wednesday, June 11
UNIVERSITY STATE BANK 7:00 P.M. 955 Iowa