Kansan Summer Weekly/Wednesday, July 15. 1987
5
Low summer student population poses challenge to businesses
By LIZ SYVERSON Special to the Kansan
The city's lowered student population during the summer may create a slump in Lawrence business, but the slow months can be a good time to utilize money-making strategies, a local businessman said recently.
"So what if the students are gone? Take the time to improve your image Bill Muggy, owner of the Bill Muggy Bookstore, 1420 Crescent Road, said.
Muggy told members of the local Small Business Council on June 25 that business owners needed to develop strategies to improve their businesses.
The Small Business Council, a committee of the Lawrence Chamber of Commerce, provides guidance and advice to local small businesses.
"Almost any business can improve. Maybe by throwing out a few sparks, we can start some fires of creativity." Muguy said.
To create a few sparks of his own, Muggy bought a yellow double-decker bus, which is the symbol of the bookstore. Muggy called it his version of the Goodyear blimp. Distributing a catalog and the use of employee-generated ideas, such as Panama Jayhawk T-shirts, have also revitalized business, Muggy said.
Debbie Moore, director of small business and community affairs of the Lawrence Chamber of Commerce, said Lawrence businessmen had diversified their business interests to expand beyond the student consum-
Businesses handle summer months differently.
Gordon Shreves, owner of Gordon's Boot Center, 2449 Iowa St., said that summer sales were down 20 percent.
night's The Men's Shop, 839 Massachusetts St., said, "Back in the old days, July and August were very slow months. We are not as reliant upon student business as we were."
However, Ralph and Melody Smith, owners of Joe's Bakery, 616 W. Ninth St., close their doors to summer business. "We simply close down after graduation. Seventy-five percent of our students. When you work as intensely as we do during the school year, you need a vacation," Melody Smith said.
Included in his advice to small businessmen, Muggy said that becoming familiar with other business operations was important. Cooperative shipping with Carol Lee Products was a cost-cutting measure for the Jayhawk Bookstore.
He urged businesses to be aware of what is being produced locally. "Why buy something from a distant source when you can buy some items locally?"
Pete Whitenight, owner of White-
Enjoy smooth, creamy
Frozen Yogurt
that tastes like Ice Cream
but with 80% less fat!
--FREE SAMPLES--
I Can't Believe It's
YOGURT!
Frozen Yogurt Series
OPEN: 11 a.m.-11 p.m. Daily
Noon-11 p.m. Sundays
Louisiana Purchase Shopping Center
Beginning on The Weekend
BEFORE YOU BUY,
Check the KANSAN.
DRAGNET Daily
2:45 5:00
DAN AVKROV 7:35 9:45
DAN HAMKS
SUNDAY METAL & FULL METAL DAILY
2:15 4:35
JACKET 7:10 9:30
DIESE MARTIN Daily
STEVE DARYAH
2.35 4.45
ROXANNE
7.15 9.20
NERDS IT Daily
2.50 4.35
7.25 9.25
JAWS Daily
2:40 4:20
THE REVENGE 7:10 9:10
NINTSPACE Daily
2.30 4:50
DENNIS QUAID
MARTIN SHORT 9:40
ROBOCOP
ADVENTURES Daily
IN BABYSITING 2:45 4:45
7:00 9:00
Cinema Twin
Disney Parks
Snow White Daily
3:00 5:00
7:15 9:00
MICHAEL KEATON Daily
3:00 5:00
7:15 9:15
THE SOUZEZE Daily
3:00 5:15
7:15 9:15
MONDAY: ($1 Cover)
$1.25 Import Night
Tues/Thurs:($2 Cover) $.75 Pitchers
the Sanctuary
7th & Michigan reciprocal with over 300 clubs 843-0540
Top Pay
Fast growing firm specializing in telephone marketing is expanding in the Lawrence area and needs people who want to earn excellent base wages, cash bonuses, and incentives while working part-time hours. We offer flexible part-time evening and weekend hours that can be tailored to fit your schedule, along with a relaxed, exciting, and fun work atmosphere. No prior sales or marketing experience required, but good communication skills, reliability, and a willingness to learn a must. This unique employment opportunity is available immediately for the right people, so contact us today for an appointment.
841-1200
E. O.E. M/F/H
Check To See If You Won The Car Give Away!
WIN A 1966 MUSTANG
Open 24 Hours
WHEN YOU ADVERTISE IN THE KANSAN!
DISCOUNT,
WESTRIDGE 6TH AND KASOLD
STUDENT GET A 28% GROUPS:
RAIN OR SHINE!!!
IT'S TIME AGAIN!
Annual Summer SIDEWALK SALE!
KU Teeshirts, Jackets, Sweats & Shorts,
KU Mugs & Glassware, Gift Items & More!
Art Supplies, Books, School Supplies,
Books, Spirals, Posters, Calculators & 1/2
Priced Paperbacks!
Plus "ALL YOU CAN CARRY BOOKS" for $19.95
ALL REDUCED! DON'T BE LATE!! July 15 through July 17, 9 a.m. to 4 p.m.
Jayhawk Bookstore 1420 Crescent Rd. - at the top of Naismith Hill
Guide to Good Dining
Whether it's a celebration, a quiet dinner for two or an afternoon lunch date, Nabil's is your perfect choice. Do it the right way with good friends, a warm atmosphere, and an excellent choice of food and drink. At Nabil's you receive the finest personalized service Experience Nabil's today. For parties of five or more call 841-7226.
Open
M-F 11 a.m.-2 p.m.
Tu-Sa 5 p.m.-10 p.m.
Sun-Mon 5 p.m.-9 p.m.
9th & Iowa
Hillcrest Shopping
Center
People Make the Difference!
SHOP TALK
Along with the increase in daylight hours during the summer comes an increase in physical activity and perspiration. In combination with the sun and bacteria, perspiration can be one of the most damaging elements to healthy hair. Surface active conditioners and rinsing well after exercising will help reduce any damage to the hair.
Ultra-violet rays from the sun increase the chance of hair deterioration. Protection from Ultra-violet rays can be the best defense Ask your stylist about cellophanes, and how it it can help condition and protect your hair.
CELLOPHANES FOR EXTRAORDINARY SHINE
*Cellophanes condition the hair and enhances the existing color. A totally new hair coloring method that combines the latest developments in conditioning hair with state-of-the-art techniques for colouring. Packed full of collagen protein which helps restore the healthy sheen cellophanes for summer.
CELLOPHANES & HAIRCUTS reg. $35.00 until July 30 $25.00
Headmasters.
You'll Love Our Style.
809 Vermont
843-8808