====PAGE-LEVEL METADATA==== University Daily Kansan Page 1013 from reel: L 3132 (1987-12-02 to 1988-07-27) https://digital.lib.ku.edu/ku-udk/86430 Title: Big Tournament Brings a Payoff for Conference Summary: Article detailing how Kansas and Oklahoma's NCAA tournament success generated significant revenue for the Big Eight Conference through television contracts and increased exposure. Category: sports Subjects: NCAA tournament; college athletics; Big Eight Conference; sports revenue Named Entities: Stinson, Tom [sports writer] Confidence: 0.9 Title: March Madness Translates Into Bucks Bonanza for KC Summary: Article examining how the NCAA tournament's presence in Kansas City generated substantial economic impact through tourism, retail, and hospitality sectors. Category: local news Subjects: NCAA tournament; local economy; Kansas City; tourism revenue Named Entities: Zeff, Joel [staff writer]; Novaria, Mary [Kansas City Economic Development Council] Confidence: 0.85 Title: [advertisements] Advertisers include: Godfather's Pizza; Pence Nursery • Garden Center • Greenhouse; Flavors; Aerobie; College Shoe Shoppe; The Beach House; Spectator's Category: advertisements Confidence: 0.95 Note: Descriptive metadata for this item has been generated in part using AI (artificial intelligence) technologies and may be incomplete, misleading, or inaccurate. Please contact the Kenneth Spencer Research Library with specific questions or concerns.