Section B · Page 4
The University Daily Kansan
Wednesday, April 25, 2001
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Helen, Sweetheart of the Internet
PBS's American High seeks young audience
The Associated Press
She was effusive in her praise of American High. It was just the sort of observational documentary that was part of PBS' tradition and would have fit well with her effort to reach young people. "I said, 'Good news. It's yours if"
NEW YORK — Different motives, same result: One of the spring's most worthwhile viewing experiences.
She didd, and acted fast. The deal was done within a week — before the series was even finished — and it was rolled out this spring. Most PBS stations are airing American High on Wednesday nights at 10, through June 20.
"I said, 'Good news. It's yours if you want it.' Cutler cuter
Filmmaker R.J. Cutler didn't want to see months of hard work go to waste when he offered American High to PBS, PBS President Pat Mitchell saw a chance to reach an audience that normally would no sooner watch PBS than play shuffle-board.
American High received well-earned praise upon its debut, but Fox canceled it last summer after airing only four of a planned 13 episodes. The documentary series followed suburban Chicago high school students through their senior year, deftly avoiding stereotypes to illustrate both the universal experience of high school and how it's different today.
the day after Fox gave him the bad news, Cutler placed a call to Mitchell.
Despite the evident quality of American High, it wasn't an obvious decision.
Since she's a relatively new leader for PBS, people are watching Mitchell closely. And picking up a series that had failed on commercial television just isn't something that PBS does. Even worse, it was Fox. The Temptation Island and Masterpiece Theatre audiences usually don't intersect.
"It was a big investment for a commercial company," she said. "Here it was going to go away, just disappear into the ether. We thought it had real value, and real value for public television, because we have wanted to reach out to this audience — teen-agers and their parents — in a way that we had never done in prime time."
Once children outgrow Sesame Street, they usually abandon PBS. The typical PBS viewer is 56.4 years old. When a PBS station manager took an American High tape home to watch with his teen-age daughter, she said: "You know what, dad? This is the first time I've ever cared about that television system that you work for."
Mitchell believes teen-agers are among television's most underserved audiences for quality television, and that American High would interest them, their parents and anybody who attended high school.
PBS took the rare step of advertising the show in teen magazines.
Crossword
ACROSS
1 Sass
4 Excuse
6 Eliot's Marner
7 Singer Rawls
15 Carrying a burden
16 Bootleg liquor
17 Amy Burch's Birth
18 Rice dish
19 Make amends
20 Mickey and Minnie
22 Profaned
24 Was sore
27 Thong
27 Thrash
29 " . Not Unusual
30 Requests
34 Corn serving
36 Although
38 Ashcroft's predecessor
39 Whereethness
41 Invigorated
43 Plays on words
43 Tranquil
46 Caspian or Adriatic
47 Tibetan oxen
48 Understand
49 Stand open
51 Score minus eight
53 Unrestrained
56 Resolute
61 Narcotic
62 Fragrance
63 Pathroof Allan
64 Heat's home
77 Wait on
" . Maria"
79 Family car
79 Positioned accurately
79 Profit figure
DOWN
1 Beast of the
Andes
2 Canyon type
3 Stunned by blows
4 High mountain
5 __ back (relaxed)
6 Runs in neutral
7 **Boys"*Fight**
4/25/01
© 2001 Tribune Media Services, Inc
All rights reserved
for Your Right to
Party**
8 Barren
9 Acute
10 Mount
11 Plunder
12 Skin problem
13 Cast off
14 Auction or profit
follower
15 Selecting actors
16 Twofold
17 Flower
18 Belt
19 Eye or ear
20 Leg joint
21 Soft drink
22 TV sports award
23 Greenish-blue
52 Indian jacket style
54 Smoothly
agreable
55 White henon
56 Grand Coule
57 Grand Coulee
58 Pennsylvania port
58 Loathsome person
59 Jane Austen
57 Pennsylvania port
64 Actor Beatty
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