10 Wednesday, January 30, 1991 / University Daily Kansan HERE'S HOW DOUBLE COUPONS REALLY WORK... - Manufacturers' coupons with a face value of $ 39^{\circ} $ or less will be doubled. - The manufacturer pays $ 39^{c} $ on a $ 39^{c} $ coupon, THE STORE PAYS $ 78^{c} $ . - The store PASSES THESE LOSSES ON TO YOU, the customer in HIGHER PRICES on other items. - Surveys show ONLY 20% OF ALL CUSTOMERS USE COUPONS, so if you're part of the 80% that doesn't use coupons, YOU PAY MORE FOR THESE COSTLY GIMMICKS. FOOD 4 LESS DOESN'T USE GIMMICKS TO TRICK YOU INTO PAYING MORE FOR YOUR GROCERIES. WE GIVE YOU THE LOWEST PRICES IN EVERY DEPARTMENT, EVERY TIME YOU SHOP. OPEN 24 HOURS 7 Days A Week! FRESH BAKERY! ★ WE ACCEPT FOOD STAMPS *2525 Iowa St. IN LAWRENCE Prices Effective Jan. 30 thru Feb. 5, 1991. Quantity Rights Reserved.