8
Friday, October 15, 1993
UNIVERSITY DAILY KANSAN
Style
Not everyone wants it.
Not everyone has it.
But we do.
If you don't believe it, just take a glance at what's new that we have to offer you.
*Revised Menu*
- Oak-fired, heartbaked Pizza
Fresh, Homemade Salads
Full Service Bar
- On Tap Sam Adams Lager, Boulevard Wheat and Pale Ale
25 Different Wines
Over 50 Imports
Take a break.
Take in some style.
Teller's 746 Massachusetts Downtown Lawrence 9138434111
STUDENT
BASKETBALL COUPONS PICK-UP DATES
MONDAY,OCTOBER11TH THROUGH FRIDAY,OCTOBER29TH
MONDAY THROUGH FRIDAY 8:00 A.M. UNTIL 5:00 P.M. ATHLETIC TICKET OFFICE EAST LOBBY OF ALLEN FIELD HOUSE
STUDENTS DESIRING NOT TO PARTICIPATE IN COUPON AND SUBSEQUENT TICKET DISTRIBUTION MAY RECEIVE A FULL OR PARTIAL REFUND OF THEIR SPORTS COMBINATION TICKET AT THE TICKET OFFICE.
SELL IT FAST IN THE KANSAN CLASSIFIED
Interviewing?
Interviewing?
It's not just a job, you want a career. Let Spectator's help. Confidence and Focus are enhanced through appearance.
SPECTATOR'S 710 Mass. 843-1771
Do it
out of respect for the dead. And the living.
THE AMERICAN HEART
ASSOCIATION
MEMORIAL PROGRAM*
WERE FIGHTING FOR YOUR LIFE
American Heart Association
This space provided as a public service.
The Lawrence Police Department will conduct "driver license check lanes" at the following sites tonight, tomorrow and Sunday;
Pull over, please...
Check areas
700 block of New Hampshire Sixth Street near Sixth and Mississippi
300/400 block of McDonald Drive
1000 block of West 23rd Street
Other tips
Police officers will be stationed at different check areas throughout the evening.
Micah Laaker/ KANSAN
Officers will be checking drivers licenses and looking for any suspicious activity.
If you are pulled over, have your driver's license ready and comply with the officer.
Names give appeal to cosmetics
By Llz Kiinger
Kansan staff writer
Jewell Cunningham, director of Strata Nail Foundation, Panarama City, Calif, has named about a dozen nail polishes in her 18 years in the beauty field. She said it was a matter of knowing the consumers, spending a day or two looking at the polish color in different lights, thinking of several names and then asking others which name best depicted the polish's color.
"When you have about a dozen people that say, 'Oh, it looks exactly like that color,' then you're done," Cunningham said.
The process of how a tube of lipstick becomes Sparkling Bordeaux or Drumbeat Red is a guarded secret within the highly competitive cosmetics industry.
Cunningham should know about color. She attended The Academy in Southern California for two years. The school taught her how to analyze and identify colors by intensity and shade.
Cunningham said that while some cosmetics companies may use elaborate processes to name products, others simply want the process to appear
Eva Lesko, public relations manager for Clinique, said that nail polish and lipstick colors often were named for flowers, fruits or human emotions.
Robert Lang, University of Kansas lecturer on advertising, said that the secrecy was understandable.
"The package and name are extremely important to the success of the product," Lang said. "The stuff inside does not often make much difference."
difficult because it adds to the product's mystique.
"They want you to think it's difficult, not that they all sat around, had a few beers and this is what they came up with," Cunningham said.
"It's very subjective." Lesko said. "When you see it, you might not agree with the color because it's subjective."
The cosmetic Industry enjoys using catchy names for its products to help create a mystique.
Janelle Lewis, Shawne sophomore, said she bought about 12 lipsticks a year and had criteria for selecting the colors.
"I like something that helps my skin look tan," Lewis said. "I like lipstick that lasts a long time, and I like good lipstick. The names give it a kind of pizzazz and a kind of familiar feeling."
Conductive Reasoning?
Bermuda Sunset nail polish (Clarion)
Sugared Maple lipstick (Lancome)
Fuschia Delight nail polish (Maybelline)
Heartbreak Heather lipstick
(Cover Girl)
Micah Laaker/ KANSAN
Rose Rapture lipstick (Cover Gin)
Creme Framboise nail polish (Max Factor)
Passion Plum nail polish (Cover Girl)
Leslie Robertson, Little Rock, Ark,
junior, said that when she buys lip-
stick and nail polish, the name of the
product does not influence her.
Often, she said, the product's name
did not match its color anyway.
"You're reading this name thinking it's a pink color and then it's something different," she said. "I don't care if it's the worst name in the world as long as it looks good."
The Associated Press
New Wichita State president looks to expand off campus
WICHITA — The newly installed president of Wichita State University wants to revive spirit and boost enrollment by looking beyond campus boundaries for new ways to serve the community.
In a Wednesday afternoon speech to the 1,500 faculty members, students and friends who attended his inauguration in Levit Arena, Gene Hughes said he wanted the university to reach out into the troubled neighborhoods that surround campus as well as other parts of the city, county and state.
"Now is the time for us to turn our attention outward through community initiatives, internships and other ways of offering our expertise to those who need it most," Hughes said. "There are countless ways to explore our potential to reach out beyond this campus."
Finding new ways to serve people would help boost enrollment as well as help the university fulfill its mission teaching, research and service, Hughes said.
John Montgomery, Kansas Board of Regents chair, officially installed Hughes as the university's 11th president. He succeeded Warren Armstrong, who had been president since 1983.
His inauguration, billed as a university celebration that
happens only once every decade or so, was a symbolic transfer of power.
Hughes was president for about 14 years at Northern Arizona University in Flagstaff before coming to WSU. He has taken over a university with a troublesome four-year enrollment decline. Enrollment peaked in 1989 at 17,419, but had dropped by this fall to 14,892.
Wichita State should not end up a copy of the University of Kansas and Kansas State University, Hughes said. Instead, he wants the university to find its special role.
"We have distinct opportunities as an urban, interactive university," Hughes said. "Our programs and services can extend into and connect with the community, engaging our students and faculty with the business and public sectors."
A new idea for service to the community that Hughes mentioned was the creation of campus enterprise zones.
"There is a critical need for services typically available to students — shops, restaurants, entertainment — directly adjacent to campus," Hughes said. "There are numerous opportunities for members of the business community, working closely with the university and the city, to provide these areas, not only to students but to the individuals who live in the immediate area."
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